eHealth, Inc. Announces Fourth Quarter 2019 and Fiscal 2019 Results
Fourth Quarter 2019 Overview
- Revenue for the fourth quarter of 2019 was
$301.7 million , a 124% increase compared to$134.9 million for the fourth quarter of 2018. - GAAP net income for the fourth quarter of 2019 was
$88.8 million compared to net income of$26.1 million for the fourth quarter of 2018. - Adjusted EBITDA was
$142.6 million for the fourth quarter of 2019 compared to$51.9 million for the fourth quarter of 2018. - Fourth quarter 2019 revenue and adjusted EBITDA include the positive impact of
$42.3 million in revenue resulting from a change in estimate for expected cash commission collections relating to existingMedicare Advantage plans enrolled in prior to the fourth quarter. - Fourth quarter 2019 approved members for all
Medicare products grew 88% compared to the fourth quarter of 2018.
During the fourth quarter of 2019, eHealth worked with an external corporate valuation consultant to enhance its approach to estimating the lifetime values of plans it sold and to incorporate statistical tools to increase the accuracy of these estimates with an emphasis on improving member retention forecasting. Fourth quarter and full year 2019 financial results reflect the impact of the changes made to enhance eHealth's
Unless otherwise specifically indicated, the financial results discussed below include, where applicable, the
GAAP — Fourth Quarter of 2019 Results
Revenue — Revenue for the fourth quarter of 2019 was
Excluding the impact of the
Revenue from our
Income from Operations — Income from operations for the fourth quarter of 2019 was
Pre-tax Income — Pre-tax income for the fourth quarter of 2019 was
Provision for Income Taxes — Provision for income taxes for the fourth quarter of 2019 was
Net Income — Net income for the fourth quarter of 2019 was
Segment Profit — Profit from our
Non-GAAP — Fourth Quarter of 2019 Results
Non-GAAP Operating Income and Non-GAAP Net Income — Non-GAAP operating income for the fourth quarter of 2019 was
Non-GAAP operating income and non-GAAP operating margin for the fourth quarter of 2019 are calculated by excluding
Non-GAAP operating income and non-GAAP operating margin for the fourth quarter of 2018 are calculated by excluding
Adjusted EBITDA — Adjusted EBITDA was
Submitted Applications, Approved Members and Estimated Membership
Submitted Applications — The number of submitted applications for all
Approved Members — The number of approved members for all
Estimated Membership — Total estimated membership as of December 31, 2019 was 1,146,115, a 20% increase compared to the 952,926 estimated members we reported as of December 31, 2018. Estimated
Cash — Fourth Quarter of 2019
Cash Flows — Net cash used in operating activities was
GAAP — Full Year Results
Revenue — Revenue for the year ended
Excluding the impact of the
Revenue from our
Income from Operations — Income from operations for the year ended
Pre-tax Income — Pre-tax income for the year ended
Provision for Income Taxes — Provision for income taxes for the year ended
Net Income — Net income for the year ended
Segment Profit — Profit from our
Non-GAAP — Full Year Results
Non-GAAP Operating Income and Non-GAAP Net Income — Non-GAAP operating income for the year ended
Non-GAAP operating income and non-GAAP operating margin for the year ended
Non-GAAP operating income and non-GAAP operating margin for the year ended
Adjusted EBITDA — Adjusted EBITDA was
Submitted Applications and Approved Members
Submitted Applications — The number of submitted applications for all
Approved Members — The number of approved members for all
Cash — Full Year Results
Cash Flows — Net cash used in operating activities was
2020 Guidance
Based on information available as of February 20, 2020, eHealth is providing its guidance for the full year ending December 31, 2020. These expectations are forward-looking statements and eHealth assumes no obligation to update these statements. Actual results may be materially different and are affected by the risk factors and uncertainties identified in this press release and in eHealth's annual and quarterly filings with the
The following guidance is for the full year ending December 31, 2020:
- Total revenue is expected to be in the range of
$580.0 million to $620.0 million . Revenue from theMedicare segment is expected to be in the range of$533.0 million to $569.0 million . Revenue from the Individual, Family and Small Business segment is expected to be in the range of$47.0 million to $51.0 million . - Adjusted EBITDA(a) is expected to be in the range of
$120.0 million to $135.0 million . Medicare segment profit(b) is expected to be in the range of$152.0 million to $169.0 million , and Individual, Family and Small Business segment profit is expected to be in the range of$17.0 million to $18.0 million .- Corporate(c) shared service expenses, excluding stock-based compensation and depreciation and amortization expense, is expected to be in range of $49.0 million to $52.0 million
- Cash used in operations is expected to be in the range of $52.0 million to $55.0 million, and cash used for capital expenditures is expected to be $18.0 million to $20.0 million.
- GAAP net income is expected to be in the range of $68.0 million to $83.0 million.
- GAAP net income per diluted share is expected to be in the range of $2.64 to $3.23 per share.
- Non-GAAP net income per diluted share(d) is expected to be in the range of $3.56 to $4.09 per share.
(a) |
Adjusted EBITDA is calculated by adding stock-based compensation, change in fair value of earnout liability, depreciation and amortization expense, amortization of intangible assets, other income, net, and provision for income taxes to GAAP net income. |
(b) |
Segment profit is calculated as revenue for the applicable segment less Marketing and Advertising, Customer Care and Enrollment, Technology and Content and General and Administrative operating expenses, excluding stock-based compensation, change in fair value of earnout liability, depreciation and amortization expense and amortization of intangible assets, that are directly attributable to the applicable segment and other indirect Marketing and Advertising, Customer Care and Enrollment and Technology and Content operating expenses, excluding stock-based compensation, depreciation and amortization expense and amortization of intangible assets, allocated to the applicable segment based on usage. |
(c) |
Corporate consists of other indirect General and Administrative operating expenses, excluding stock-based compensation and depreciation and amortization expense, which are managed in a corporate shared services environment and, since they are not the responsibility of segment operating management, are not allocated to the reportable segments. |
(d) |
Non-GAAP net income per diluted share is calculated by adding stock-based compensation expense per diluted share, change in fair value of earnout liability per diluted share, intangible asset amortization expense per diluted share and the income tax effect of these non-GAAP adjustments to GAAP net income per diluted share. |
Webcast and Conference Call Information
A Webcast and conference call will be held today, Thursday, February 20, 2020 at
About
Forward-Looking Statements
This press release contains statements that are forward-looking statements as defined within the Private Securities Litigation Reform Act of 1995. These include statements regarding our expected growth in 2020, the acceleration of our online enrollments, our ability to outpace overall
These forward-looking statements are inherently subject to various risks and uncertainties that could cause actual results to differ materially from the statements made. In particular, we are required by the revenue recognition standard to make numerous assumptions that are based on historical trends and our management's judgment. These assumptions may change over time and have a material impact on our revenue recognition, guidance, and results of operations. Please review the assumptions stated in this press release carefully.
The risks and uncertainties that could cause our results to differ materially from those expressed or implied by such forward-looking statements include our ability to retain existing members and enroll new members during the annual healthcare open enrollment period and
All forward-looking statements in this press release are based on information available to eHealth as of the date hereof, and eHealth does not assume any obligation to update the forward-looking statements provided to reflect events that occur or circumstances that exist after the date on which they were made, except as required by law.
Non-GAAP Financial Information
This press release includes financial measures that are not calculated in accordance with U.S. generally accepted accounting principles (GAAP). To supplement eHealth's condensed consolidated financial statements presented in accordance with GAAP, eHealth presents investors with certain non-GAAP financial measures, including non-GAAP operating income (loss); non-GAAP operating margins; non-GAAP net income (loss); non-GAAP net income (loss) per diluted share; and adjusted EBITDA.
- Non-GAAP operating income (loss) consists of GAAP operating income (loss) excluding the following items:
- the effects of expensing stock-based compensation related to stock options and restricted stock units,
- change in fair value of earnout liability,
- acquisition costs,
- restructuring charges, and
- amortization of intangible assets.
- Non-GAAP operating margins are calculated by dividing non-GAAP operating income (loss) by GAAP total revenue.
- Non-GAAP net income (loss) consists of GAAP net income (loss) excluding the following items:
- the effects of expensing stock-based compensation related to stock options and restricted stock units,
- change in fair value of earnout liability,
- acquisition costs,
- restructuring charges,
- amortization of intangible assets, and
- the income tax impact of non-GAAP adjustments.
- Non-GAAP net income (loss) per diluted share consists of GAAP net income (loss) per diluted share excluding the following items:
- the effects of expensing stock-based compensation related to stock options and restricted stock units per diluted share,
- change in fair value of earnout liability per diluted share,
- acquisition costs per diluted share,
- restructuring charges per diluted share,
- amortization of intangible assets per diluted share, and
- the income tax impact of non-GAAP adjustments per diluted share.
- Adjusted EBITDA is calculated by adding stock-based compensation, change in fair value of earnout liability, depreciation and amortization expense, acquisition costs, restructuring charges, amortization of intangible assets, other income (expense), net and provision (benefit) for income taxes to GAAP net income (loss).
eHealth believes that the presentation of these non-GAAP financial measures provides important supplemental information to management and investors regarding financial and business trends relating to eHealth's financial condition and results of operations. Management believes that the use of these non-GAAP financial measures provides consistency and comparability with eHealth's past financial reports. Management also believes that the items described above provides an additional measure of eHealth's operating results and facilitates comparisons of eHealth's core operating performance against prior periods and business model objectives. This information is provided to investors in order to facilitate additional analyses of past, present and future operating performance and as a supplemental means to evaluate eHealth's ongoing operations. eHealth believes that these non-GAAP financial measures are useful to investors in their assessment of eHealth's operating performance.
Non-GAAP operating income (loss), non-GAAP operating margins, non-GAAP net income (loss), non-GAAP net income (loss) per diluted share and Adjusted EBITDA are not calculated in accordance with GAAP, and should be considered supplemental to, and not as a substitute for, or superior to, financial measures calculated in accordance with GAAP. Non-GAAP financial measures used in this press release have limitations in that they do not reflect all of the revenue and costs associated with the operations of eHealth's business and do not reflect income tax as determined in accordance with GAAP. As a result, you should not consider these measures in isolation or as a substitute for analysis of eHealth's results as reported under GAAP. eHealth expects to continue to incur the stock-based compensation costs and purchased intangible asset amortization costs described above, and exclusion of these costs, and their related income tax benefits, from non-GAAP financial measures should not be construed as an inference that these costs are unusual or infrequent. eHealth compensates for these limitations by prominently disclosing GAAP operating income (loss), GAAP operating margins, GAAP net income (loss) and GAAP net income (loss) per diluted share and providing investors with reconciliations from eHealth's GAAP operating results to the non-GAAP financial measures for the relevant periods.
The accompanying tables provide more details on the GAAP financial measures that are most directly comparable to the non-GAAP financial measures described above and the related reconciliations between these financial measures.
Investor Relations Contact
Vice President, Investor Relations
650-210-3111
kate.sidorovich@ehealth.com
http://ir.ehealthinsurance.com
EHEALTH, INC. |
|||||||
CONDENSED CONSOLIDATED BALANCE SHEETS |
|||||||
(In thousands) |
|||||||
December 31, 2019 |
December 31, 2018 |
||||||
Assets |
(Unaudited) |
||||||
Current assets: |
|||||||
Cash and cash equivalents |
$ |
23,466 |
$ |
13,089 |
|||
Accounts receivable |
2,332 |
3,601 |
|||||
Commissions receivable — current |
174,526 |
134,190 |
|||||
Prepaid expenses and other current assets |
7,822 |
5,288 |
|||||
Total current assets |
208,146 |
156,168 |
|||||
Commissions receivable — non-current |
414,696 |
211,668 |
|||||
Property and equipment, net |
10,518 |
7,684 |
|||||
Operating lease right-of-use assets |
36,621 |
— |
|||||
Restricted cash |
3,354 |
— |
|||||
Other assets |
18,004 |
11,276 |
|||||
Intangible assets, net |
10,062 |
12,249 |
|||||
Goodwill |
40,233 |
40,233 |
|||||
Total assets |
$ |
741,634 |
$ |
439,278 |
|||
Liabilities and stockholders' equity |
|||||||
Current liabilities: |
|||||||
Accounts payable |
$ |
24,554 |
$ |
5,688 |
|||
Accrued compensation and benefits |
29,578 |
20,763 |
|||||
Accrued marketing expenses |
12,041 |
11,013 |
|||||
Earnout liability — current |
37,273 |
20,730 |
|||||
Lease liabilities — current |
4,759 |
— |
|||||
Deferred revenue |
2,570 |
876 |
|||||
Other current liabilities |
2,210 |
1,549 |
|||||
Total current liabilities |
112,985 |
60,619 |
|||||
Debt |
— |
5,000 |
|||||
Earnout liability — non-current |
— |
19,270 |
|||||
Deferred income taxes — non-current |
64,130 |
47,901 |
|||||
Lease liabilities — non-current |
34,305 |
— |
|||||
Other non-current liabilities |
3,050 |
3,339 |
|||||
Stockholders' equity: |
|||||||
Preferred stock |
— |
— |
|||||
Common stock |
35 |
31 |
|||||
Additional paid-in capital |
455,159 |
298,024 |
|||||
Treasury stock, at cost |
(199,998) |
(199,998) |
|||||
Retained earnings |
271,852 |
204,965 |
|||||
Accumulated other comprehensive income |
116 |
127 |
|||||
Total stockholders' equity |
$ |
527,164 |
$ |
303,149 |
|||
Total liabilities and stockholders' equity |
$ |
741,634 |
$ |
439,278 |
EHEALTH, INC. |
|||||||||||||||
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS |
|||||||||||||||
(In thousands, except per share amounts, unaudited) |
|||||||||||||||
Three Months Ended December 31, |
Year ended December 31, |
||||||||||||||
2019 |
2018 |
2019 |
2018 |
||||||||||||
Revenue |
|||||||||||||||
Commission |
$ |
282,081 |
$ |
122,244 |
$ |
466,676 |
$ |
227,211 |
|||||||
Other |
19,667 |
12,673 |
39,525 |
24,184 |
|||||||||||
Total revenue |
301,748 |
134,917 |
506,201 |
251,395 |
|||||||||||
Operating costs and expenses* |
|||||||||||||||
Cost of revenue |
1,956 |
755 |
2,738 |
1,228 |
|||||||||||
Marketing and advertising |
77,392 |
37,184 |
150,249 |
82,939 |
|||||||||||
Customer care and enrollment |
52,737 |
26,818 |
134,304 |
70,547 |
|||||||||||
Technology and content |
15,598 |
8,600 |
47,085 |
31,970 |
|||||||||||
General and administrative |
21,402 |
13,367 |
64,150 |
45,828 |
|||||||||||
Change in fair value of earnout liability |
8,973 |
6,000 |
24,079 |
12,300 |
|||||||||||
Amortization of intangible assets |
546 |
547 |
2,187 |
2,091 |
|||||||||||
Restructuring charges |
— |
— |
— |
1,865 |
|||||||||||
Acquisition costs |
— |
— |
— |
76 |
|||||||||||
Total operating costs and expenses |
178,604 |
93,271 |
424,792 |
248,844 |
|||||||||||
Income from operations |
123,144 |
41,646 |
81,409 |
2,551 |
|||||||||||
Other income, net |
266 |
(21) |
2,090 |
755 |
|||||||||||
Income before income taxes |
123,410 |
41,625 |
83,499 |
3,306 |
|||||||||||
Provision for income taxes |
34,586 |
15,554 |
16,612 |
3,065 |
|||||||||||
Net income |
$ |
88,824 |
$ |
26,071 |
$ |
66,887 |
$ |
241 |
|||||||
Net income per share: |
|||||||||||||||
Basic |
$ |
3.74 |
$ |
1.32 |
$ |
2.90 |
$ |
0.01 |
|||||||
Diluted |
$ |
3.58 |
$ |
1.25 |
$ |
2.73 |
$ |
0.01 |
|||||||
Weighted-average number of shares used in per share: |
|||||||||||||||
Basic |
23,772 |
19,680 |
23,075 |
19,294 |
|||||||||||
Diluted |
24,836 |
20,897 |
24,539 |
20,409 |
|||||||||||
(1) Includes stock-based compensation as follows: |
|||||||||||||||
Marketing and advertising |
$ |
2,018 |
$ |
496 |
$ |
4,230 |
$ |
1,974 |
|||||||
Customer care and enrollment |
524 |
251 |
1,451 |
816 |
|||||||||||
Technology and content |
1,665 |
560 |
3,611 |
1,675 |
|||||||||||
General and administrative |
4,946 |
1,757 |
13,278 |
7,824 |
|||||||||||
Restructuring charges |
— |
— |
— |
251 |
|||||||||||
Total stock-based compensation expense |
$ |
9,153 |
$ |
3,064 |
$ |
22,570 |
$ |
12,540 |
EHEALTH, INC. |
|||||||||||||||
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS |
|||||||||||||||
(In thousands, unaudited) |
|||||||||||||||
Three Months Ended December 31, |
Year ended December 31, |
||||||||||||||
2019 |
2018 |
2019 |
2018 |
||||||||||||
Operating activities |
|||||||||||||||
Net Income |
$ |
88,824 |
$ |
26,071 |
$ |
66,887 |
$ |
241 |
|||||||
Adjustments to reconcile net income to net cash used in operating activities: |
|||||||||||||||
Depreciation and amortization |
830 |
609 |
2,983 |
2,479 |
|||||||||||
Amortization of internally developed software |
1,378 |
618 |
3,821 |
2,201 |
|||||||||||
Amortization of intangible assets |
546 |
547 |
2,187 |
2,091 |
|||||||||||
Stock-based compensation expense |
9,153 |
3,064 |
22,570 |
12,540 |
|||||||||||
Deferred income taxes |
34,363 |
15,491 |
16,197 |
2,812 |
|||||||||||
Change in fair value of earnout liability |
8,973 |
6,000 |
24,079 |
12,300 |
|||||||||||
Other non-cash items |
181 |
289 |
(755) |
675 |
|||||||||||
Changes in operating assets and liabilities: |
|||||||||||||||
Accounts receivable |
(1,650) |
(1,462) |
1,270 |
(2,127) |
|||||||||||
Commissions receivable |
(231,486) |
(80,123) |
(243,364) |
(50,967) |
|||||||||||
Prepaid expenses and other assets |
8,880 |
8,441 |
(466) |
232 |
|||||||||||
Accounts payable |
6,539 |
(99) |
19,694 |
1,414 |
|||||||||||
Accrued compensation and benefits |
11,438 |
7,214 |
8,814 |
5,133 |
|||||||||||
Accrued marketing expenses |
7,955 |
7,955 |
1,028 |
6,320 |
|||||||||||
Deferred revenue |
(6,513) |
(4,863) |
1,694 |
491 |
|||||||||||
Accrued expenses and other liabilities |
3,811 |
1,530 |
1,869 |
935 |
|||||||||||
Net cash used in operating activities |
(56,778) |
(8,718) |
(71,492) |
(3,230) |
|||||||||||
Investing activities |
|||||||||||||||
Capitalized internal-use software and website development costs |
(3,875) |
(1,950) |
(10,231) |
(6,294) |
|||||||||||
Purchases of property and equipment and other assets |
(1,025) |
(1,063) |
(6,641) |
(4,534) |
|||||||||||
Payments for security deposits |
— |
— |
(72) |
— |
|||||||||||
Acquisition of business, net of cash acquired |
— |
— |
— |
(14,929) |
|||||||||||
Cash used in investing activities |
(4,900) |
(3,013) |
(16,944) |
(25,757) |
|||||||||||
Financing activities |
|||||||||||||||
Proceeds from issuance of common stock, net of issuance costs |
— |
— |
126,051 |
— |
|||||||||||
Net proceeds from exercise of common stock options |
367 |
658 |
5,535 |
2,688 |
|||||||||||
Repurchase of shares to satisfy employee tax withholding obligations |
(2,770) |
(1,106) |
(14,281) |
(4,504) |
|||||||||||
Proceeds from line of credit |
— |
5,000 |
— |
5,000 |
|||||||||||
Debt issuance costs |
(517) |
(49) |
(517) |
(1,221) |
|||||||||||
Repayment of debt |
— |
— |
(5,000) |
— |
|||||||||||
Acquisition-related contingent payments |
— |
— |
(9,542) |
— |
|||||||||||
Principal payments in connection with leases |
(24) |
(25) |
(105) |
(103) |
|||||||||||
Net cash provided by (used in) financing activities |
(2,944) |
4,478 |
102,141 |
1,860 |
|||||||||||
Effect of exchange rate changes on cash, cash equivalents and restricted cash |
18 |
(6) |
26 |
(77) |
|||||||||||
Net increase (decrease) in cash, cash equivalents and restricted cash |
$ |
(64,604) |
$ |
(7,259) |
$ |
13,731 |
$ |
(27,204) |
|||||||
Cash, cash equivalents and restricted cash at beginning of period |
91,424 |
20,348 |
13,089 |
40,293 |
|||||||||||
Cash, cash equivalents and restricted cash at end of period |
$ |
26,820 |
$ |
13,089 |
$ |
26,820 |
$ |
13,089 |
(1) |
The ending balance of cash, cash equivalents and restricted cash included $3.4 million of restricted cash as of December 31, 2019. There was no restricted cash as of December 31, 2018. |
EHEALTH, INC. |
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SEGMENT INFORMATION |
|||||||||||||||||||||
(In thousands, unaudited) |
|||||||||||||||||||||
Three Months Ended December 31, |
% |
Year ended December 31, |
% |
||||||||||||||||||
2019 |
2018 |
2019 |
2018 |
||||||||||||||||||
Revenue |
|||||||||||||||||||||
Medicare (1) |
$ |
282,604 |
$ |
121,606 |
132 |
% |
$ |
446,961 |
$ |
210,570 |
112 |
% |
|||||||||
Individual, Family and Small Business (2) |
19,144 |
13,311 |
44 |
% |
59,240 |
40,825 |
45 |
% |
|||||||||||||
Total revenue |
$ |
301,748 |
$ |
134,917 |
124 |
% |
$ |
506,201 |
$ |
251,395 |
101 |
% |
|||||||||
Segment profit |
|||||||||||||||||||||
Medicare segment profit (3) |
$ |
149,317 |
$ |
58,671 |
154 |
% |
$ |
155,234 |
$ |
60,844 |
155 |
% |
|||||||||
Individual, Family and Small Business segment profit (3) |
8,323 |
3,512 |
137 |
% |
23,368 |
5,803 |
303 |
% |
|||||||||||||
Total segment profit |
157,640 |
62,183 |
154 |
% |
178,602 |
66,647 |
168 |
% |
|||||||||||||
Corporate (4) |
(14,994) |
(10,317) |
45 |
% |
(45,374) |
(32,996) |
38 |
% |
|||||||||||||
Stock-based compensation expense |
(9,153) |
(3,064) |
199 |
% |
(22,570) |
(12,289) |
84 |
% |
|||||||||||||
Change in fair value of earnout liability |
(8,973) |
(6,000) |
50 |
% |
(24,079) |
(12,300) |
96 |
% |
|||||||||||||
Depreciation and amortization |
(830) |
(609) |
36 |
% |
(2,983) |
(2,479) |
20 |
% |
|||||||||||||
Amortization of intangible assets |
(546) |
(547) |
— |
% |
(2,187) |
(2,091) |
5 |
% |
|||||||||||||
Acquisition costs |
— |
— |
* |
— |
(76) |
(100) |
% |
||||||||||||||
Restructuring charges |
— |
— |
* |
— |
(1,865) |
(100) |
% |
||||||||||||||
Other income, net |
266 |
(21) |
* |
2,090 |
755 |
177 |
% |
||||||||||||||
Income before income taxes |
$ |
123,410 |
$ |
41,625 |
196 |
% |
$ |
83,499 |
$ |
3,306 |
2,426 |
% |
* |
Percentage not meaningful. |
Segment Information |
|
We evaluate our business performance and manage our operations as two distinct reporting segments: |
|
• Medicare; and |
|
• Individual, Family and Small Business. |
|
(1) |
The Medicare segment consists primarily of amounts earned from our sale of Medicare-related health insurance plans, including Medicare Advantage, Medicare Supplement and Medicare Part D prescription drug plans, and to a lesser extent, ancillary products sold to our Medicare-eligible customers, including but not limited to, dental and vision, our advertising program that allows Medicare-related carriers to purchase advertising on a separate website developed, hosted and maintained by us, and our delivery and sale to third parties of Medicare-related health insurance leads generated by our ecommerce platforms and our marketing activities. |
(2) |
The Individual, Family and Small Business segment consists primarily of amounts earned from our sale of individual, family and small business health insurance plans and ancillary products sold to our non-Medicare-eligible customers, including but not limited to, dental, vision, and short-term insurance. To a lesser extent, the Individual, Family and Small Business segment consists of amounts earned from our online sponsorship program that allows carriers to purchase advertising space in specific markets in a sponsorship area on our website, our licensing to third parties the use of our health insurance ecommerce technology, and our delivery and sale to third parties of individual and family health insurance leads generated by our ecommerce platforms and our marketing activities. |
(3) |
Segment profit is calculated as revenue for the applicable segment less marketing and advertising, customer care and enrollment, technology and content and general and administrative operating expenses, excluding stock-based compensation, depreciation and amortization expense, acquisition costs, change in fair value of earnout liability, restructuring charges and amortization of intangible assets, that are directly attributable to the applicable segment and other indirect marketing and advertising, customer care and enrollment and technology and content operating expenses, excluding stock-based compensation, depreciation and amortization expense and amortization of intangible assets, allocated to the applicable segment based on usage. |
(4) |
Corporate consists of other indirect general and administrative operating expenses, excluding stock-based compensation, depreciation and amortization expense, which are managed in a corporate shared services environment and, because they are not the responsibility of segment operating management, are not allocated to the reportable segments. |
EHEALTH, INC. |
|||||||||||||||||||||
SUMMARY OF SELECTED METRICS |
|||||||||||||||||||||
COMMISSION REVENUE BY PRODUCT |
|||||||||||||||||||||
(In thousands, unaudited) |
|||||||||||||||||||||
Three Months Ended December 31, |
% |
Year ended December 31, |
% |
||||||||||||||||||
2019 |
2018 |
2019 |
2018 |
||||||||||||||||||
Medicare |
|||||||||||||||||||||
Medicare Advantage |
$ |
226,625 |
$ |
85,797 |
164 |
% |
$ |
339,810 |
$ |
143,445 |
137 |
% |
|||||||||
Medicare Supplement |
15,263 |
12,860 |
19 |
% |
40,345 |
31,166 |
29 |
% |
|||||||||||||
Medicare Part D |
20,918 |
11,730 |
78 |
% |
26,824 |
14,609 |
84 |
% |
|||||||||||||
Total Medicare |
262,806 |
110,387 |
138 |
% |
406,979 |
189,220 |
115 |
% |
|||||||||||||
Individual and Family (1) |
|||||||||||||||||||||
Non-Qualified Health Plans |
5,967 |
3,084 |
93 |
% |
17,559 |
6,470 |
171 |
% |
|||||||||||||
Qualified Health Plans |
1,966 |
783 |
151 |
% |
6,866 |
5,789 |
19 |
% |
|||||||||||||
Total Individual and Family |
7,933 |
3,867 |
105 |
% |
24,425 |
12,259 |
99 |
% |
|||||||||||||
Ancillaries |
|||||||||||||||||||||
Short-term |
3,362 |
1,340 |
151 |
% |
10,524 |
5,583 |
89 |
% |
|||||||||||||
Dental |
2,100 |
1,106 |
90 |
% |
5,238 |
2,717 |
93 |
% |
|||||||||||||
Vision |
708 |
610 |
16 |
% |
2,002 |
1,467 |
36 |
% |
|||||||||||||
Other |
1,207 |
1,282 |
(6) |
% |
3,985 |
4,941 |
(19) |
% |
|||||||||||||
Total Ancillaries |
7,377 |
4,338 |
70 |
% |
21,749 |
14,708 |
48 |
% |
|||||||||||||
Small Business |
3,346 |
2,768 |
21 |
% |
9,922 |
8,595 |
15 |
% |
|||||||||||||
Commission Bonus |
619 |
884 |
(30) |
% |
3,601 |
2,429 |
48 |
% |
|||||||||||||
Total Commission Revenue |
$ |
282,081 |
$ |
122,244 |
131 |
% |
$ |
466,676 |
$ |
227,211 |
105 |
% |
(1) |
We define our individual and family plan offerings as major medical individual and family health insurance plans, which does not include Medicare-related, small business or ancillary plans. Individual and family health insurance plans include both qualified and non-qualified plans. Qualified health plans are individual and family health insurance plans that meet the requirements of the Affordable Care Act and are offered through the government-run health insurance exchange in the relevant jurisdiction. Non-qualified health plans are individual and family health insurance plans that meet the requirements of the Affordable Care Act and are not offered through the exchange in the relevant jurisdiction. Individuals that purchase non-qualified health plans cannot receive a subsidy in connection with the purchase of those plans. |
EHEALTH, INC. |
|||||||||||||||
SUMMARY OF SELECTED METRICS |
|||||||||||||||
COMMISSION REVENUE SUMMARY |
|||||||||||||||
(Unaudited) |
|||||||||||||||
Three Months Ended December 31, |
Year ended December 31, |
||||||||||||||
2019 |
2018 |
2019 |
2018 |
||||||||||||
Medicare |
|||||||||||||||
Commission Revenue from Members Approved During the Period (1) |
$ |
214,018 |
$ |
111,781 |
$ |
355,916 |
$ |
192,382 |
|||||||
Net Commission Revenue from Members Approved in Prior Periods (2) (3) |
50,066 |
(62) |
55,292 |
(124) |
|||||||||||
Total Medicare Segment Commission Revenue |
264,084 |
111,719 |
411,208 |
192,258 |
|||||||||||
Individual, Family and Small Business |
|||||||||||||||
Commission Revenue from Members Approved During the Period (1) |
8,211 |
7,746 |
22,614 |
24,079 |
|||||||||||
Net Commission Revenue from Members Approved in Prior Periods (3) |
9,786 |
2,779 |
32,854 |
10,874 |
|||||||||||
Total Individual, Family and Small Business Segment Commission Revenue |
17,997 |
10,525 |
55,468 |
34,953 |
|||||||||||
Total Commission revenue |
$ |
282,081 |
$ |
122,244 |
$ |
466,676 |
$ |
227,211 |
(1) |
These amounts include commission bonus revenue. |
|||||||||||
(2) |
For the fourth quarter and full year 2019, net commission revenue for Medicare members approved in prior periods were $50.1 million and $55.3 million, respectively, each included a positive impact of $50.8 million from the change in estimate for expected cash commission collections relating to outstanding Medicare Advantage plans. Of this amount, $42.3 million is a change in estimate in expected cash commission collections for Medicare Advantage plans since we began selling such products through the third quarter of 2019. |
|||||||||||
(3) |
These amounts reflect our revised estimates of cash collections for certain members approved prior to the relevant reporting period that are recognized as adjustments to revenue within the relevant reporting period. These amounts include revenue associated with renewing small business health insurance members. |
EHEALTH, INC. |
|||||||||||||||||
SUMMARY OF SELECTED METRICS |
|||||||||||||||||
SUBMITTED APPLICATIONS |
|||||||||||||||||
(Unaudited) |
|||||||||||||||||
Three Months Ended December 31, |
% |
Year ended December 31, |
% |
||||||||||||||
2019 |
2018 |
2019 |
2018 |
||||||||||||||
Medicare (1) |
|||||||||||||||||
Medicare Advantage (2) |
178,560 |
90,693 |
97 |
% |
299,415 |
159,753 |
87 |
% |
|||||||||
Medicare Supplement (2) |
22,392 |
18,072 |
24 |
% |
54,328 |
40,252 |
35 |
% |
|||||||||
Medicare Part D |
93,856 |
53,451 |
76 |
% |
117,835 |
64,898 |
82 |
% |
|||||||||
Total Medicare |
294,808 |
162,216 |
82 |
% |
471,578 |
264,903 |
78 |
% |
|||||||||
Individual and Family (3) |
|||||||||||||||||
Non-Qualified Health Plans |
9,982 |
12,161 |
(18) |
% |
18,325 |
18,580 |
(1) |
% |
|||||||||
Qualified Health Plans |
5,776 |
6,959 |
(17) |
% |
9,310 |
11,118 |
(16) |
% |
|||||||||
Total Individual and Family |
15,758 |
19,120 |
(18) |
% |
27,635 |
29,698 |
(7) |
% |
|||||||||
Ancillaries (4) |
|||||||||||||||||
Short-term |
12,635 |
26,969 |
(53) |
% |
55,077 |
102,608 |
(46) |
% |
|||||||||
Dental |
9,678 |
14,645 |
(34) |
% |
38,650 |
46,073 |
(16) |
% |
|||||||||
Vision |
5,056 |
8,288 |
(39) |
% |
18,301 |
22,399 |
(18) |
% |
|||||||||
Other |
4,856 |
9,656 |
(50) |
% |
23,468 |
42,415 |
(45) |
% |
|||||||||
Total Ancillaries |
32,225 |
59,558 |
(46) |
% |
135,496 |
213,495 |
(37) |
% |
|||||||||
Small Business (5) |
2,747 |
3,458 |
(21) |
% |
8,095 |
8,693 |
(7) |
% |
|||||||||
Total Submitted Applications |
345,538 |
244,352 |
41 |
% |
642,804 |
516,789 |
24 |
% |
Submitted Applications |
|
Applications are counted as submitted when the applicant completes the application and either clicks the submit button on our website or provides verbal authorization to submit the application. The applicant may have additional actions to take before the application will be reviewed by the insurance carrier, such as providing additional information. In addition, an applicant may submit more than one application. |
|
(1) |
Medicare-related health insurance applications submitted on our website or through our customer care center during the period, including Medicare Advantage, Medicare Supplement and Medicare Part D prescription drug plans. |
(2) |
The percentage of applications for Medicare Advantage and Medicare Supplement products submitted online through our platform, which is a combination of agent unassisted and partially agent assisted online applications, increased from 22% for the three months ended December 31, 2018 to 36% for the three months ended December 31, 2019. The percentage of applications for Medicare Advantage and Medicare Supplement products submitted online through our platform, which is a combination of agent unassisted and partially agent assisted online applications, increased from 16% for the twelve months ended December 31, 2018 to 27% for the twelve months ended December 31, 2019. |
(3) |
Major medical individual and family plan ("IFP") health insurance applications submitted on our website during the period. An applicant may submit more than one application. We define our IFP offerings as major medical individual and family health insurance plans, which does not include Medicare-related, small business or ancillary plans. |
(4) |
Ancillaries consists primarily of short-term, dental and vision insurance plans submitted on our website during the period. |
(5) |
Applications for small business health insurance are counted as submitted when the applicant completes the application, the employees complete their applications, the applicant submits the application to us and we submit the application to the carrier. |
EHEALTH, INC. |
|||||||||||||||||
SUMMARY OF SELECTED METRICS |
|||||||||||||||||
APPROVED MEMBERS |
|||||||||||||||||
(Unaudited) |
|||||||||||||||||
Three Months Ended December 31, |
% |
Year ended December 31, |
% |
||||||||||||||
2019 |
2018 |
2019 |
2018 |
||||||||||||||
Medicare |
|||||||||||||||||
Medicare Advantage |
167,073 |
83,376 |
100 |
% |
279,561 |
148,478 |
88 |
% |
|||||||||
Medicare Supplement |
16,178 |
12,170 |
33 |
% |
42,688 |
29,837 |
43 |
% |
|||||||||
Medicare Part D |
89,993 |
50,143 |
79 |
% |
112,677 |
61,373 |
84 |
% |
|||||||||
Total Medicare |
273,244 |
145,689 |
88 |
% |
434,926 |
239,688 |
81 |
% |
|||||||||
Individual and Family |
|||||||||||||||||
Non-Qualified Health Plans |
9,937 |
11,360 |
(13) |
% |
20,187 |
23,075 |
(13) |
% |
|||||||||
Qualified Health Plans |
4,610 |
3,092 |
49 |
% |
11,999 |
19,575 |
(39) |
% |
|||||||||
Total Individual and Family |
14,547 |
14,452 |
1 |
% |
32,186 |
42,650 |
(25) |
% |
|||||||||
Ancillaries |
|||||||||||||||||
Short-term |
13,996 |
28,163 |
(50) |
% |
58,687 |
107,846 |
(46) |
% |
|||||||||
Dental |
11,619 |
14,623 |
(21) |
% |
43,640 |
47,343 |
(8) |
% |
|||||||||
Vision |
6,283 |
9,060 |
(31) |
% |
21,391 |
24,638 |
(13) |
% |
|||||||||
Other |
5,326 |
8,053 |
(34) |
% |
22,980 |
33,500 |
(31) |
% |
|||||||||
Total Ancillaries |
37,224 |
59,899 |
(38) |
% |
146,698 |
213,327 |
(31) |
% |
|||||||||
Small Business |
6,317 |
7,537 |
(16) |
% |
16,685 |
19,550 |
(15) |
% |
|||||||||
Total Approved Members |
331,332 |
227,577 |
46 |
% |
630,495 |
515,215 |
22 |
% |
Approved Members |
Approved members represents the number of individuals on submitted applications that were approved by the relevant insurance carrier for the identified product during the relevant period. Approved members may not pay for their plan and become paying members. |
EHEALTH, INC. |
||||||||
SUMMARY OF SELECTED METRICS |
||||||||
ESTIMATED MEMBERSHIP |
||||||||
(Unaudited) |
||||||||
As of December 31, |
% |
|||||||
2019 |
2018 |
|||||||
Medicare (1) |
||||||||
Medicare Advantage |
404,694 |
276,357 |
46 |
% |
||||
Medicare Supplement |
93,477 |
70,426 |
33 |
% |
||||
Medicare Part D |
212,478 |
139,907 |
52 |
% |
||||
Total Medicare |
710,649 |
486,690 |
46 |
% |
||||
Individual and Family (2) |
128,487 |
151,904 |
(15) |
% |
||||
Ancillaries (3) |
||||||||
Short-term |
27,862 |
24,192 |
15 |
% |
||||
Dental |
127,083 |
138,916 |
(9) |
% |
||||
Vision |
71,277 |
73,987 |
(4) |
% |
||||
Other |
38,119 |
38,136 |
— |
% |
||||
Total Ancillaries |
264,341 |
275,231 |
(4) |
% |
||||
Small Business (4) |
42,638 |
39,101 |
9 |
% |
||||
Total Estimated Membership |
1,146,115 |
952,926 |
20 |
% |
(1) |
To estimate the number of members on Medicare-related health insurance plans, we take the sum of (i) the number of members for whom we have received or applied a commission payment for a month that may be up to three months prior to the date of estimation (after reducing that number using historical experience for assumed member cancellations over the period being estimated); and (ii) the number of approved members over that period (after reducing that number using historical experience for an assumed number of members who do not accept their approved policy and for estimated member cancellations through the date of the estimate). To the extent we determine we have received substantially all of the commission payments related to a given month during the period being estimated, we will take the number of members for whom we have received or applied a commission payment during the month of estimation. |
|||||||||||
(2) |
To estimate the number of members on Individual and Family health insurance plans ("IFP"), we take the sum of (i) the number of IFP members for whom we have received or applied a commission payment for a month that may be up to three months prior to the date of estimation after reducing that number using historical experience for assumed member cancellations over the period being estimated; and (ii) the number of approved members over that period (after reducing that number using historical experience for an assumed number of members who do not accept their approved policy and for estimated member cancellations through the date of the estimate). To the extent we determine we have received substantially all of the commission payments related to a given month during the period being estimated, we will take the number of members for whom we have received or applied a commission payment during the month of estimation. |
|||||||||||
(3) |
To estimate the number of members on ancillary health insurance plans (such as short-term, dental and vision insurance), we take the sum of (i) the number of members for whom we have received or applied a commission payment for a month that may be up to three months prior to the date of estimation (after reducing that number using historical experience for assumed member cancellations over the period being estimated); and (ii) the number of approved members over that period (after reducing that number using historical experience for an assumed number of members who do not accept their approved policy and for estimated member cancellations through the date of the estimate). To the extent we determine we have received substantially all of the commission payments related to a given month during the period being estimated, we will take the number of members for whom we have received or applied a commission payment during the month of estimation. The one to three-month period varies by insurance product and is largely dependent upon the timeliness of commission payment and related reporting from the related carriers. |
|||||||||||
(4) |
To estimate the number of members on small business health insurance plans, we use the number of initial members at the time the group was approved, and we update this number for changes in membership if such changes are reported to us by the group or carrier. However, groups generally notify the carrier directly of policy cancellations and increases or decreases in group size without informing us. Health insurance carriers often do not communicate policy cancellation information or group size changes to us. We often are made aware of policy cancellations and group size changes at the time of annual renewal and update our membership statistics accordingly in the period they are reported. |
SUMMARY OF SELECTED METRICS
ESTIMATED MEMBERSHIP (Continued)
(Unaudited)
Estimated Membership
Estimated membership represents the estimated number of members active as of the date indicated based on the number of members for whom we have received or applied a commission payment during the month of estimation.
Health insurance carriers bill and collect insurance premiums paid by our members. The carriers do not report to us the number of members that we have as of a given date. The majority of our members who terminate their policies do so by discontinuing their premium payments to the carrier and do not inform us of the cancellation. Also, some of our members pay their premiums less frequently than monthly. Given the number of months required to observe non-payment of commissions in order to confirm cancellations, we estimate the number of members who are active on insurance policies as of a specified date.
After we have estimated membership for a period, we may receive information from health insurance carriers that would have impacted the estimate if we had received the information prior to the date of estimation. We may receive commission payments or other information that indicates that a member who was not included in our estimates for a prior period was in fact an active member at that time, or that a member who was included in our estimates was in fact not an active member of ours. For instance, we reconcile information carriers provide to us and may determine that we were not historically paid commissions owed to us, which would cause us to have underestimated membership. Conversely, carriers may require us to return commission payments paid in a prior period due to policy cancellations for members we previously estimated as being active. We do not update our estimated membership numbers reported in previous periods. Instead, we reflect updated information regarding our historical membership in the membership estimate for the current period. As a result of the delay in our receipt of information from insurance carriers, actual trends in our membership are most discernible over periods longer than from one quarter to the next. As a result of the delay we experience in receiving information about our membership, it is difficult for us to determine with any certainty the impact of current conditions on our membership retention. Healthcare reform and its impacts as well as other factors could cause the assumptions and estimates that we make in connection with estimating our membership to be inaccurate, which would cause our membership estimates to be inaccurate.
EHEALTH, INC. |
|||||||||||||||||||||
SUMMARY OF SELECTED METRICS |
|||||||||||||||||||||
CONSTRAINED LIFETIME VALUE OF |
|||||||||||||||||||||
COMMISSIONS PER APPROVED MEMBER |
|||||||||||||||||||||
(Unaudited) |
|||||||||||||||||||||
Three Months Ended December 31, |
% |
Year ended December 31, |
% |
||||||||||||||||||
2019 |
2018 |
2019 |
2018 |
||||||||||||||||||
Medicare |
|||||||||||||||||||||
Medicare Advantage (1) |
$ |
1,052 |
$ |
1,029 |
2 |
% |
$ |
1,013 |
$ |
964 |
5 |
% |
|||||||||
Medicare Supplement (1) |
$ |
990 |
$ |
1,058 |
(6) |
% |
$ |
979 |
$ |
1,047 |
(6) |
% |
|||||||||
Medicare Part D (1) |
$ |
233 |
$ |
235 |
(1) |
% |
$ |
238 |
$ |
243 |
(2) |
% |
|||||||||
Individual and Family |
|||||||||||||||||||||
Non-Qualified Health Plans (1) |
$ |
252 |
$ |
167 |
51 |
% |
$ |
213 |
$ |
151 |
41 |
% |
|||||||||
Qualified Health Plans (1) |
$ |
267 |
$ |
198 |
35 |
% |
$ |
217 |
$ |
141 |
54 |
% |
|||||||||
Ancillaries |
|||||||||||||||||||||
Short-term (1) |
$ |
135 |
$ |
52 |
160 |
% |
$ |
101 |
$ |
56 |
80 |
% |
|||||||||
Dental (1) |
$ |
77 |
$ |
72 |
7 |
% |
$ |
70 |
$ |
77 |
(9) |
% |
|||||||||
Vision (1) |
$ |
63 |
$ |
66 |
(5) |
% |
$ |
56 |
$ |
55 |
2 |
% |
|||||||||
Small Business (2) |
$ |
158 |
$ |
165 |
(4) |
% |
$ |
159 |
$ |
168 |
(5) |
% |
Constrained Lifetime Value of Commissions Per Approved Member |
|
(1) |
Constrained lifetime value ("LTV") of commissions per approved member represents commissions estimated to be collected over the estimated life of an approved member's policy after applying constraints in accordance with our revenue recognition policy. The estimate is driven by multiple factors, including but not limited to, contracted commission rates, carrier mix, estimated average plan duration, the regulatory environment, and cancellations of insurance plans offered by health insurance carriers with which we have a relationship. These factors may result in varying values from period to period. |
(2) |
For small business, the amount represents the estimated commissions we expect to collect from the plan over the following twelve months. The estimate is driven by multiple factors, including but not limited to, contracted commission rates, carrier mix, estimated average plan duration, the regulatory environment, and cancellations of insurance plans offered by health insurance carriers with which we have a relationship and applied constraints. These factors may result in varying values from period to period. |
EHEALTH, INC. |
|||||
SUMMARY OF SELECTED METRICS |
|||||
CONSTRAINTS ON LIFETIME VALUE |
|||||
OF COMMISSIONS PER APPROVED MEMBER |
|||||
(Unaudited) |
|||||
Three Months and Year ended December 31, |
|||||
2019 |
2018 |
||||
Medicare |
|||||
Medicare Advantage |
7 |
% |
7 |
% |
|
Medicare Supplement |
5 |
% |
5 |
% |
|
Medicare Part D |
5 |
% |
5 |
% |
|
Individual and Family |
|||||
Non-Qualified Health Plans |
15 |
% |
15 |
% |
|
Qualified Health Plans |
20 |
% |
20 |
% |
|
Ancillaries |
10 |
% |
10 |
% |
|
Small Business |
— |
% |
— |
% |
Constraints on Lifetime Value of Commissions Per Approved Member |
Constraints are applied to derive LTV of commissions per approved member for revenue recognition in accordance with our revenue recognition policy. The constraints are applied to help ensure that commissions estimated to be collected over the estimated life of an approved member's plan are recognized as revenue only to the extent that is it probable that a significant reversal in the amount of cumulative revenue recognized will not occur when the uncertainty associated with future commissions receivable from the plan is subsequently resolved. We evaluate constraints on a quarterly basis for factors affecting our estimate of LTV of commissions per approved member and apply management judgment to determine the constraints based on current trends impacting our business. |
EHEALTH, INC. |
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SUMMARY OF SELECTED METRICS |
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EXPENSE METRICS PER APPROVED MEMBER |
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(Unaudited) |
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Three Months Ended December 31, |
% |
Year ended December 31, |
% |
||||||||||||||||||
2019 |
2018 |
2019 |
2018 |
||||||||||||||||||
Medicare variable cost per approved member |
|||||||||||||||||||||
Medicare variable marketing cost per approved Medicare Advantage ("MA")-equivalent member (1) |
$ |
317 |
$ |
275 |
15 |
% |
$ |
330 |
$ |
297 |
11 |
% |
|||||||||
Medicare customer care and enrollment ("CC&E") cost per approved MA-equivalent member (2) |
$ |
242 |
$ |
226 |
7 |
% |
$ |
355 |
$ |
315 |
13 |
% |
|||||||||
Total Medicare cost per approved member |
$ |
559 |
$ |
501 |
12 |
% |
$ |
685 |
$ |
612 |
12 |
% |
|||||||||
Individual and Family Plan ("IFP") variable cost per approved member |
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IFP variable marketing cost per approved IFP-equivalent member (3) |
$ |
104 |
$ |
77 |
35 |
% |
$ |
67 |
$ |
59 |
14 |
% |
|||||||||
IFP CC&E cost per approved IFP-equivalent member (4) |
$ |
80 |
$ |
46 |
74 |
% |
$ |
102 |
$ |
61 |
67 |
% |
|||||||||
Total IFP cost per approved member |
$ |
184 |
$ |
123 |
50 |
% |
$ |
169 |
$ |
120 |
41 |
% |
Expense Metrics Per Approved Member |
|
(1) |
Variable marketing cost per approved MA-equivalent member represents direct costs incurred in member acquisition for Medicare Advantage, Medicare Supplement and Medicare Part D plans from our direct marketing partners and online advertising channels divided by MA-equivalent approved members in a given period. MA-equivalent members is a derived metric and is equal to the sum of Medicare Part D approved members divided by 4, the number of Medicare Advantage approved members and the number of Medicare Supplement approved members in the given period. |
(2) |
Medicare CC&E cost per approved MA-equivalent member is equal to the CC&E expense of our Medicare business included in our operating costs divided by MA-equivalent approved members in a given period. MA-equivalent approved members is a derived metric and is equal to the sum of Medicare Part D approved members divided by 4, the number of Medicare Advantage approved members and the number of Medicare Supplement approved members in the given period. |
(3) |
Variable marketing cost per approved IFP-equivalent member represents direct costs incurred in member acquisition for IFP plans from our direct, marketing partners and online advertising channels divided by IFP-equivalent approved members in a given period. IFP-equivalent approved members is a derived metric and is equal to the sum of the number of short-term approved members divided by 3 and the IFP approved members in the given period. |
(4) |
IFP CC&E cost per approved IFP-equivalent member is equal to the CC&E expense of our IFP business included in our operating costs divided by IFP-equivalent approved members in a given period. IFP-equivalent approved members is a derived metric and is equal to the sum of the number of short-term approved members divided by 3 and the IFP approved members in the given period. |
EHEALTH, INC. |
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RECONCILIATION OF GAAP TO NON-GAAP FINANCIAL MEASURES |
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(In thousands, except per share amounts, unaudited) |
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Three Months Ended December 31, |
Year ended December 31, |
||||||||||||||||||||||
2019 |
2018 |
2019 |
2018 |
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Amount |
% of |
Amount |
% of |
Amount |
% of |
Amount |
% of |
||||||||||||||||
GAAP marketing and advertising expense |
$ |