Form 8-K

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

 

 

FORM 8-K

 

 

CURRENT REPORT

PURSUANT TO SECTION 13 OR 15(d) OF THE

SECURITIES EXCHANGE ACT OF 1934

Date of Report (date of earliest event reported): February 12, 2009

EHEALTH, INC.

(Exact Name of Registrant as Specified in its Charter)

 

Delaware   001-33071   56-2357876

(State or other jurisdiction of

incorporation)

  (Commission File Number)  

(I.R.S. Employer

Identification No.)

440 EAST MIDDLEFIELD ROAD

MOUNTAIN VIEW, CALIFORNIA 94043

(Address of principal executive offices)(Zip Code)

(650) 584-2700

(Registrant’s telephone number, including area code)

Not Applicable

(Former name or former address, if changed since last report.)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

 

¨ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

 

¨ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

 

¨ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

 

¨ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

 

 

 


Section 2 — Financial Information

 

Item 2.02 Results of Operations and Financial Condition.

On February 12, 2009, eHealth, Inc. issued a press release announcing its financial results for the fourth quarter and fiscal year ended December 31, 2008. A copy of the press release is furnished as Exhibit 99.1 to this Current Report on Form 8-K and is incorporated herein by reference.

The information in Item 2.02 of this Current Report on Form 8-K and the exhibit attached hereto shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended. Except as shall be expressly set forth by specific reference in such filing, the information contained herein and in the accompanying exhibit shall not be incorporated by reference into any filing with the Securities and Exchange Commission made by eHealth, whether made before or after the date hereof, regardless of any general incorporation language in such filing.

Section 9 — Financial Statements and Exhibits

 

Item 9.01 Financial Statements and Exhibits.

 

  (d) Exhibits

 

Exhibit No.

  

Description

99.1    Press Release of eHealth, Inc. dated February 12, 2009.


SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

 

Date: February 12, 2009     /s/ STUART M. HUIZINGA
    Stuart M. Huizinga
    Chief Financial Officer
    (Principal Financial and Accounting Officer)


EXHIBIT INDEX

 

Exhibit No.

  

Description

99.1    Press Release of eHealth, Inc. dated February 12, 2009.
Press Release of eHealth, Inc. dated February 12, 2009

Exhibit 99.1

LOGO

eHealth, Inc. Announces Fourth Quarter and Fiscal 2008 Results

Fourth Quarter 2008 Overview

 

   

Revenue of $29.5 million, up 22% over the fourth quarter of 2007

 

   

Growth in IFP submitted applications of 18% over the fourth quarter of 2007

 

   

Operating income of $5.7 million, up 31% over the fourth quarter of 2007

 

   

GAAP operating margins of 19% and non-GAAP operating margins of 22% for the fourth quarter of 2008

 

   

GAAP net income of $3.6 million, or $0.14 per diluted share, and non-GAAP net income of $4.2 million, or $0.16 per diluted share, for the fourth quarter of 2008

 

   

Cash flow from operations of $7.4 million, down 6% from the fourth quarter of 2007

MOUNTAIN VIEW, Calif.—February 12, 2009— eHealth, Inc. (NASDAQ: EHTH), the leading online source of health insurance for individuals, families and small businesses, today announced its financial results for the fourth quarter and fiscal year ended December 31, 2008.

Gary Lauer, chief executive officer of eHealth stated, “Our financial results illustrate that we continue to execute on our operating plans and grow our business in the midst of an extraordinary macroeconomic environment. Fourth quarter performance is reflective of our disciplined approach to managing our company and growing our membership base profitably. In this economy we are focused on continued operating efficiency and aggressive marketing, and most importantly helping people find quality health insurance options online.”

Fourth Quarter Results

Revenue—Revenue totaled $29.5 million for the fourth quarter of 2008, a 22% increase compared to revenue of $24.2 million for the fourth quarter of 2007.

Submitted Applications—Submitted applications for individual and family products increased 18% in the fourth quarter of 2008 to 115,600 applications, compared to 97,900 applications in the fourth quarter of 2007.

Membership—Estimated membership at December 31, 2008 totaled 621,100 members, a 20% increase over estimated membership of 518,400 at December 31, 2007.

Operating Income—Operating income increased 31% to $5.7 million for the fourth quarter of 2008, compared to operating income of $4.3 million for the fourth quarter of 2007. Operating margins were 19% in the fourth quarter of 2008, compared to 18% in the fourth quarter of 2007. Non-GAAP operating income increased 35% to $6.5 million for the fourth quarter of 2008, compared to non-GAAP operating income of $4.9 million for the fourth quarter of 2007. Non-GAAP operating margins were 22% in the fourth quarter of 2008, compared to 20% in the fourth quarter of 2007. Non-GAAP operating income and margins in the fourth quarters of 2008 and 2007 exclude $885,000 and $544,000 of stock-based compensation expense, respectively.

Pre-tax Income—Pre-tax income for the fourth quarter of 2008 was $6.3 million, a 9% increase compared to pre-tax income of $5.7 million for the fourth quarter of 2007. Non-GAAP pre-tax income was $7.2 million for the fourth quarter of 2008, a 14% increase compared to non-GAAP pre-tax income of $6.3 million for the fourth quarter of 2007. Non-GAAP pre-tax income in the fourth quarters of 2008 and 2007 exclude $885,000 and $544,000 of stock-based compensation expense, respectively.

Net Income—Net income for the fourth quarter of 2008 was $3.6 million, or $0.14 per diluted share. Net income for the fourth quarter of 2007, which included a benefit for income taxes of $18.9 million due to the reduction of the valuation allowance against deferred tax assets, was $22.4 million, or $0.86 per diluted share. Non-GAAP net


income for the fourth quarter of 2008 was $4.2 million, or $0.16 per diluted share compared to non-GAAP net income for the fourth quarter of 2007 of $3.7 million, or $0.14 per diluted share. Non-GAAP net income and non-GAAP net income per diluted share in the fourth quarter of 2008 exclude $885,000 of stock-based compensation expense, adjusted by $355,000 for estimated income tax benefit related to stock-based compensation expense. Non-GAAP net income and non-GAAP net income per diluted share in the fourth quarter of 2007 exclude $544,000 of stock-based compensation expense, adjusted by $262,000 for estimated income tax benefit related to stock-based compensation expense, and an $18.9 million income tax benefit from the reduction of the valuation allowance against deferred tax assets.

Cash Flow and Cash Balance—Cash flow from operations for the fourth quarter of 2008 was $7.4 million, compared to $7.9 million for the fourth quarter of 2007, representing a decrease of 6%. Cash, cash equivalents and short-term marketable securities as of December 31, 2008 totaled $150.6 million, compared to $121.5 million as of December 31, 2007. During the fourth quarter of 2008, our Board of Directors authorized a stock repurchase program of up to $30 million, or ten percent of our outstanding common stock, whichever is less. We established a 10b5-1 trading plan and began repurchasing our outstanding common stock in late December 2008. As of December 31, 2008, we had repurchased approximately 51,000 shares at an average price of $12.59 per share for a total cost of $0.6 million.

Fiscal 2008 Results

Revenue—Revenue totaled $111.7 million for the year ended December 31, 2008, a 27% increase compared to revenue of $87.8 million for the year ended December 31, 2007.

Operating Income—Operating income increased 33% to $21.3 million for the year ended December 31, 2008, compared to operating income of $16.0 million for the year ended December 31, 2007. Operating margins were 19% in the year ended December 31, 2008, up from 18% in the year ended December 31, 2007.

Pre-tax Income—Pre-tax income for the year ended December 31, 2008 was $25.0 million, a 17% increase compared to pre-tax income of $21.3 million for the year ended December 31, 2007.

Net Income—Net income for the year ended December 31, 2008 was $14.2 million, or $0.55 per diluted share. Net income for the year ended December 31, 2007, which included $18.9 million of income tax benefit recorded in the fourth quarter of 2007, was $31.6 million, or $1.22 per diluted share.

Cash Flow and Cash Balance—Cash flow from operations for the year ended December 31, 2008 was $30.2 million, a 15% increase compared to $26.2 million for the year ended December 31, 2007.

2009 Guidance

eHealth is providing guidance for the full year ending December 31, 2009 based on information currently available:

 

   

Total revenue is expected to be in the range of $131 million to $136 million

 

   

Stock-based compensation expense is expected to be in the range of $5 million to $6 million

 

   

GAAP income tax rate expected to be in the range of 43% to 45%

 

   

GAAP net income per diluted share is expected to be in the range of $0.51 to $0.61 per share

“I would like to provide some additional comments on our 2009 guidance,” said Stuart Huizinga, chief financial officer of eHealth. “We expect our 2009 non-GAAP operating margin percentage, which excludes stock-based compensation, to be at least equal to what we reported for 2008, and our 2009 operating income to increase as compared to the 2008 operating income. At the same time, we expect our 2009 net income to be impacted by a decline in interest income, a non-operating item. Our 2009 interest income is expected to decline from the run-rate we observed in the fourth quarter of 2008 as a result of current interest rates and our plan to continue to manage our cash conservatively.”

Webcast and Conference Call Information

A Webcast and conference call will be held today, Thursday, February 12, 2009 at 5:00 p.m. EST / 2:00 p.m. PST. The Webcast will be available live on the Investor Relations section on eHealth’s website at http://ir.ehealthinsurance.com. Individuals interested in listening to the conference call may do so by dialing


800-597-1967 for domestic callers and 617-597-5526 for international callers. The participant passcode is #95786385. A telephone replay will be available two hours following the conclusion of the call for a period of 30 days and can be accessed by dialing 888-286-8010 for domestic callers and 617-801-6888 for international callers. The call ID for the replay is #20135984. The live and archived webcast of the call will also be available on eHealth’s website at www.ehealthinsurance.com under the Investor Relations section.

About eHealth, Inc.

eHealth, Inc. is the parent company of eHealthInsurance, the leading online source of health insurance for individuals, families and small businesses. eHealthInsurance presents complex health insurance information in an objective, user-friendly format, enabling the research, analysis, comparison and purchase of health insurance products that best meet consumers’ needs. eHealth and eHealthInsurance are registered trademarks of eHealthInsurance Services, Inc.

eHealth, Inc. was founded in 1997 and its technology was responsible for the nation’s first Internet-based sale of a health insurance policy. eHealth is headquartered in Mountain View, California. Additional information can be found on eHealth’s website, www.ehealthinsurance.com.

Forward-Looking Statements

This press release contains statements that are forward-looking statements as defined within the Private Securities Litigation Reform Act of 1995. These include statements regarding eHealth’s cash management and eHealth’s guidance for total revenue, stock-based compensation expense, GAAP income tax rate, GAAP net income per diluted share, non-GAAP operating margins, interest income, operating income and net income for the year ending December 31, 2009. These forward-looking statements are inherently subject to various risks and uncertainties that could cause actual results to differ materially from the statements made, including risks associated with eHealth’s rate of growth, continued acceptance of the Internet as a medium for the purchase of health insurance, consumer awareness of the availability and accessibility of affordable health insurance, eHealth’s ability to continue to increase its membership base and retain its members, and maintain or expand its relationships with health insurance carriers and marketing partners, negative publicity experienced by eHealth’s carrier partners, changes in products offered on eHealth’s ecommerce platform, changes in commission payments or carrier underwriting practices, maintaining and enhancing eHealth’s brand identity, changes in member conversion rates and factors affecting conversion, system failures, capacity constraints or data loss, the performance, reliability and availability of eHealth’s ecommerce platform and underlying network infrastructure, exposure to online commerce security risks, dependence upon Internet search engines to attract consumers who visit eHealth’s website, the effectiveness of eHealth’s marketing and public relations efforts, reliance on marketing partners for the sale of health insurance, changes in the economy and weak economic conditions, pursuing new strategies and opportunities in new segments of the health insurance market, timing of receipt of commission reports and related impact on estimating membership, payment practices of health insurance carriers, competition, eHealth’s operations in China and any foreign expansion, success in the sale of sponsorship advertising and the licensing of the use of eHealth’s ecommerce platform, success of the health savings account (HSA) platform, protection of intellectual property and intellectual property rights claims, regulatory penalties and negative publicity, costs of obtaining insurance and the health of companies providing such insurance, ability to attract and retain qualified personnel, management of future growth, seasonality, impact of future acquisitions, implementation of internal enterprise systems and maintenance of proper and effective internal controls, impact of employee stock-based compensation expense and provisions for income taxes, compliance with insurance and other laws and regulations, changes in laws and regulations, and changes in the structure of the health insurance system in the United States. Other factors that could cause operating, financial and other results to differ are described in eHealth’s most recent Quarterly Report on Form 10-Q or Annual Report on Form 10-K filed with the Securities and Exchange Commission and available on the investor relations page of eHealth’s website at www.ehealthinsurance.com and on the Securities and Exchange Commission’s website at www.sec.gov. eHealth does not undertake any obligation to update any forward-looking statement to conform the statement to actual results or changes in expectations.

Non-GAAP Financial Information

This press release includes financial measures that are not in accordance with generally accepted accounting principles in the United States (“GAAP”). To supplement eHealth’s condensed consolidated financial statements presented in accordance with GAAP, eHealth presents investors with certain non-GAAP financial measures, including non-GAAP operating income, non-GAAP operating margins, non-GAAP pre-tax income, non-GAAP net income and non-GAAP net income per diluted share.


   

Non-GAAP operating income consists of GAAP operating income excluding the effects of expensing stock-based compensation related to stock options, restricted stock and restricted stock units in accordance with SFAS 123R beginning in 2006 and amortization of deferred stock-based compensation expense in accordance with APB 25 for grants made prior to 2006.

 

   

Non-GAAP operating margins are calculated by dividing non-GAAP operating income by GAAP total revenue.

 

   

Non-GAAP pre-tax income consists of GAAP pre-tax income excluding the effects of expensing stock-based compensation.

 

   

Non-GAAP net income consists of GAAP net income excluding the effects of expensing stock-based compensation adjusted for estimated income tax benefit related to stock-based compensation expense. Additionally, non-GAAP net income for the three months and fiscal year ended December 31, 2007 excludes $18.9 million of non-cash benefits for income taxes related to the reduction of the valuation allowance against deferred tax assets.

 

   

Non-GAAP net income per diluted share is calculated by dividing non-GAAP net income by GAAP weighted average diluted shares outstanding.

eHealth believes that the presentation of these non-GAAP financial measures provide important supplemental information to management and investors regarding financial and business trends relating to the company’s financial condition and results of operations. Management believes that the use of these non-GAAP financial measures provides consistency and comparability with the company’s past financial reports. Management also believes that the exclusion of the items described above provides an additional measure of the company’s operating results and facilitates comparisons of the company’s core operating performance against prior periods and business model objectives. This information is provided to investors in order to facilitate additional analyses of past, present and future operating performance and as a supplemental means to evaluate the company’s ongoing operations. Externally, the company believes that these non-GAAP financial measures continue to be useful to investors in their assessment of the company’s operating performance.

Non-GAAP operating income, non-GAAP operating margins, non-GAAP pre-tax income, non-GAAP net income and non-GAAP net income per diluted share are not calculated in accordance with GAAP, and should be considered supplemental to, and not as a substitute for, or superior to, financial measures calculated in accordance with GAAP. Non-GAAP financial measures used in this press release have limitations in that they do not reflect all of the costs associated with the operations of the company’s business and do not reflect all of the income tax as determined in accordance with GAAP. As a result, you should not consider these measures in isolation or as a substitute for analysis of eHealth’s results as reported under GAAP. The company expects to continue to incur stock-based compensation costs described above, and exclusion of these costs, and their related income tax impact, from non-GAAP financial measures should not be construed as an inference that these costs are unusual or infrequent. The company compensates for these limitations by prominently disclosing GAAP operating income, GAAP pre-tax income, GAAP net income and GAAP net income per diluted share and providing investors with reconciliations from the company’s GAAP operating results to the non-GAAP financial measures for the relevant periods.

The accompanying tables provide more details on the GAAP financial measures that are most directly comparable to the non-GAAP financial measures and the related reconciliations between these financial measures.


Investor Relations Contact:

Kate Sidorovich

Director, Investor Relations

440 East Middlefield Road

Mountain View, CA 94043

(650) 210-3111

kate.sidorovich@ehealth.com

http://ir.ehealthinsurance.com

Media Contact:

Brian Mast

Director, Public Relations

440 East Middlefield Road

Mountain View, CA 94043

(650) 210-3149

brian.mast@ehealth.com

www.ehealthinsurance.com

(Tables to Follow)

# # #


EHEALTH, INC.

CONDENSED CONSOLIDATED BALANCE SHEETS

(In thousands)

 

     December 31,
2007
    December 31,
2008
 
     (1)     (unaudited)  
Assets     

Current assets:

    

Cash and cash equivalents

   $ 81,395     $ 94,136  

Marketable securities

     40,119       56,499  

Accounts receivable

     1,300       2,005  

Deferred income taxes

     13,240       7,580  

Prepaid expenses and other current assets

     2,098       1,874  
                

Total current assets

     138,152       162,094  

Property and equipment, net

     3,791       4,567  

Deferred income taxes

     4,535       1,314  

Other assets

     975       780  
                

Total assets

   $ 147,453     $ 168,755  
                
Liabilities and stockholders’ equity     

Current liabilities:

    

Accounts payable

   $ 1,495     $ 2,190  

Accrued compensation and benefits

     4,849       4,662  

Accrued marketing expenses

     2,454       3,162  

Deferred revenue

     436       427  

Other current liabilities

     2,073       2,707  
                

Total current liabilities

     11,307       13,148  

Other non-current liabilities

     252       628  

Stockholders’ equity:

    

Common stock

     25       25  

Additional paid-in capital

     167,847       172,456  

Deferred stock-based compensation

     (104 )     (22 )

Accumulated deficit

     (32,060 )     (17,892 )

Accumulated other comprehensive income

     186       412  
                

Total stockholders’ equity

     135,894       154,979  
                

Total liabilities and stockholders’ equity

   $ 147,453     $ 168,755  
                

 

(1) The condensed consolidated balance sheet at December 31, 2007 has been derived from the audited consolidated financial statements at that date.


EHEALTH, INC.

CONDENSED CONSOLIDATED STATEMENTS OF INCOME

(In thousands, except per share amounts)

 

     Three Months Ended
December 31,
   Year Ended
December 31,
     2007     2008    2007     2008
     (unaudited)     (unaudited)    (2)     (unaudited)

Revenue:

         

Commission

   $ 22,016     $ 26,176    $ 81,502     $ 100,839

Sponsorship, licensing and other

     2,217       3,279      6,289       10,872
                             

Total revenue

     24,233       29,455      87,791       111,711

Operating costs and expenses:

         

Cost of revenue-sharing

     457       408      1,702       1,746

Marketing and advertising (1)

     8,476       11,528      29,497       42,161

Customer care and enrollment (1)

     3,278       3,724      12,137       14,379

Technology and content (1)

     3,368       3,634      12,393       14,182

General and administrative (1)

     4,348       4,508      16,046       17,983
                             

Total operating costs and expenses

     19,927       23,802      71,775       90,451
                             

Income from operations

     4,306       5,653      16,016       21,260

Interest and other income, net

     1,438       629      5,287       3,714
                             

Income before income taxes

     5,744       6,282      21,303       24,974

Provision (benefit) for income taxes

     (16,616 )     2,633      (10,292 )     10,806
                             

Net income

   $ 22,360     $ 3,649    $ 31,595     $ 14,168
                             

Net income per share:

         

Basic

   $ 0.92     $ 0.15    $ 1.37     $ 0.57

Diluted

   $ 0.86     $ 0.14    $ 1.22     $ 0.55

Weighted-average number of shares used in per share amounts:

         

Basic

     24,424       25,076      23,092       24,963

Diluted

     25,929       25,826      25,797       25,954

 

         

(1)    Includes stock-based compensation expense as follows:

         

Marketing and advertising

   $ 105     $ 160    $ 218     $ 644

Customer care and enrollment

     52       66      138       266

Technology and content

     195       245      611       898

General and administrative

     192       414      539       1,686
                             

Total

   $ 544     $ 885    $ 1,506     $ 3,494
                             

 

(2) The condensed consolidated statement of operations for the year ended December 31, 2007 has been derived from the audited consolidated financial statements for that year.


EHEALTH, INC.

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(In thousands)

 

     Three Months Ended
December 31,
    Year Ended
December 31,
 
     2007     2008     2007     2008  
     (unaudited)     (unaudited)     (1)     (unaudited)  

Operating activities

        

Net income

   $ 22,360     $ 3,649     $ 31,595     $ 14,168  

Adjustments to reconcile net income to net cash provided by operating activities:

        

Deferred income taxes

     (16,412 )     2,305       (10,303 )     9,451  

Depreciation and amortization

     434       591       1,709       1,863  

Stock-based compensation expense

     544       885       1,506       3,494  

Excess tax benefits from stock-based compensation

     (50 )     (82 )     (50 )     (298 )

Deferred rent

     (18 )     (8 )     (40 )     (51 )

Loss on disposal of property and equipment

     12       7       30       45  

Changes in operating assets and liabilities:

        

Accounts receivable

     (252 )     (445 )     (583 )     (705 )

Prepaid expenses and other current assets

     (195 )     (392 )     (11 )     64  

Other assets

     (1 )     175       (524 )     196  

Accounts payable

     610       336       308       693  

Accrued compensation and benefits

     1,025       659       958       (41 )

Accrued marketing expenses

     31       (780 )     807       708  

Deferred revenue

     159       76       374       (9 )

Other current liabilities

     (337 )     378       416       526  

Other long-term liabilities

     —         90       —         90  
                                

Net cash provided by operating activities

     7,910       7,444       26,192       30,194  
                                

Investing activities

        

Purchases of property and equipment

     (724 )     (240 )     (1,777 )     (2,482 )

Proceeds from the sale of property and equipment

     —         —         14       —    

Purchases of marketable securities

     (17,823 )     (24,088 )     (54,343 )     (85,653 )

Sales of marketable securities

     6,796       —         8,952       10,120  

Maturities of marketable securities

     4,895       20,930       5,483       59,309  
                                

Net cash used in investing activities

     (6,856 )     (3,398 )     (41,671 )     (18,706 )
                                

Financing activities

        

Net proceeds from exercise of common stock options

     1,525       121       6,868       1,547  

Excess tax benefits from stock-based compensation

     50       82       50       298  

Repurchase of common stock

     —         (639 )     —         (639 )

Principal payments in connection with capital leases

     (2 )     —         (214 )     —    

Costs incurred in connection with initial public offering

     —         —         (252 )     —    
                                

Net cash provided by (used in) financing activities

     1,573       (436 )     6,452       1,206  
                                

Effect of exchange rate changes on cash and cash equivalents

     42       1       106       47  
                                

Net (decrease) increase in cash and cash equivalents

     2,669       3,611       (8,921 )     12,741  

Cash and cash equivalents at beginning of period

     78,726       90,525       90,316       81,395  
                                

Cash and cash equivalents at end of period

   $ 81,395     $ 94,136     $ 81,395     $ 94,136  
                                

 

(1) The condensed consolidated statement of cash flows for the year ended December 31, 2007 has been derived from the audited consolidated financial statements for that year.


EHEALTH, INC.

SUMMARY OF SELECTED METRICS

(Unaudited)

 

     Three Months Ended
December 31, 2007
    Three Months Ended
December 31, 2008
 

Key Metrics:

    

Operating cash flows (1)

   $ 7,910,000     $ 7,444,000  

IFP submitted applications (2)

     97,900       115,600  

IFP approved members (3)

     83,800       97,700  

Total approved members (4)

     118,800       131,200  

Total revenue (5)

   $ 24,233,000     $ 29,455,000  

Total revenue per estimated member for the period (6)

   $ 48.00     $ 48.16  
     As of
December 31, 2007
    As of
December 31, 2008
 

IFP estimated membership (7)

     432,700       528,500  

Total estimated membership (8)

     518,400       621,100  
     Three Months Ended
December 31, 2007
    Three Months Ended
December 31, 2008
 

Marketing and advertising expenses (9)

   $ 8,476,000     $ 11,528,000  

Marketing and advertising expenses as a percentage of total revenue (10)

     35 %     39 %

Marketing and advertising expenses excluding stock-based compensation (11)

   $ 8,371,000     $ 11,368,000  

Marketing and advertising expenses excluding stock based compensation as a percentage of total revenue (12)

     35 %     39 %

Other Metrics:

    

Source of IFP submitted applications (as a percentage of total IFP applications for the period):

    

Direct (13)

     38 %     40 %

Marketing partners (14)

     34 %     32 %

Online advertising (15)

     28 %     28 %
                

Total

     100 %     100 %
                

Acquisition cost per individual on IFP submitted applications (16)

   $ 56.73     $ 65.35  

Acquisition cost (excluding stock-based compensation) per individual on IFP submitted applications (17)

   $ 56.03     $ 64.44  

Notes:

 

(1) Net cash provided by operating activities for the period from the condensed consolidated statements of cash flows.

 

(2) IFP applications submitted on eHealth’s website during the period. Applications are counted as submitted when the applicant completes the application, provides a method for payment and clicks the submit button on our website and submits the application to us. The applicant generally has additional actions to take before the application will be reviewed by the insurance carrier, such as providing additional information and providing an electronic signature. In addition, an applicant may submit more than one application. We include applications for IFP products for which we receive commissions as well as other forms of payment. We define our “IFP” offerings as major medical individual and family health insurance plans, which does not include small business, short-term major medical, stand-alone dental, life or student health insurance product offerings.

 

(3) New IFP members reported to eHealth as approved during the period. Some members that are approved by a carrier do not accept the approval and therefore do not become paying members.

 

(4) New members for all products reported to eHealth as approved during the period. Some members that are approved by a carrier do not accept the approval and therefore do not become paying members.

 

(5) Total revenue (from all sources) recognized during the period from the condensed consolidated statements of income.

 

(6) Calculated as total revenue recognized during the period (see note (5) above) divided by average estimated membership for the period (calculated as beginning and ending estimated membership for all products for the period, divided by two).


(7) Estimated number of members active on IFP insurance policies as of the date indicated. See our 2007 Annual Report on Form 10-K—Item 7 – Management’s Discussion and Analysis of Financial Condition and Results of Operations – Summary of Selected Metrics for additional information regarding our calculation of estimated membership.

 

(8) Estimated number of members active on all insurance policies as of the date indicated. See our 2007 Annual Report on Form 10-K—Item 7 – Management’s Discussion and Analysis of Financial Condition and Results of Operations – Summary of Selected Metrics for additional information regarding our calculation of estimated membership.

 

(9) Marketing and advertising expenses for the period from the condensed consolidated statements of income.

 

(10) Calculated as marketing and advertising expenses for the period (see note (9) above) divided by total revenue for the period (see note (5) above).

 

(11) Non-GAAP marketing and advertising expenses excluding stock-based compensation for the period. See Non-GAAP Financial Information above and the reconciliation of GAAP to Non-GAAP marketing and advertising expenses below.

 

(12) Calculated as non-GAAP marketing and advertising expenses for the period (see note (11) above) divided by total revenue for the period (see note (5) above). See Non-GAAP Financial Information above and the reconciliation of GAAP to Non-GAAP marketing and advertising expenses below.

 

(13) Percentage of IFP submitted applications from applicants who came directly to the eHealth website through algorithmic search engine results or otherwise. See note (2) above for further information as to what constitutes a submitted application.

 

(14) Percentage of IFP submitted applications from applicants sourced through eHealth’s network of marketing partners. See note (2) above for further information as to what constitutes a submitted application.

 

(15) Percentage of IFP submitted applications from applicants sourced through paid search and other online advertising activities. See note (2) above for further information as to what constitutes a submitted application.

 

(16) Calculated as marketing and advertising expenses for the period (see note (9) above) divided by the number of individuals on IFP applications submitted on eHealth’s website during the period. This metric may not reflect the true acquisition cost.

 

(17) Calculated as non-GAAP marketing and advertising expenses for the period (see note (11) above) divided by the number of individuals on IFP applications submitted on eHealth’s website during the period. This metric may not reflect the true acquisition cost exclusive of the impact of stock-based compensation allocated to marketing and advertising expenses.


EHEALTH, INC.

GAAP TO NON-GAAP RECONCILIATION

FOR THE THREE MONTHS ENDED DECEMBER 31, 2008

(In thousands, except per share amounts, unaudited)

Statement of Income Reconciliation

 

     Three Months Ended December 31, 2008  
     GAAP
Reported
   GAAP
Percent of
Total
Revenue
    Adjustments     Non-GAAP
Results
   Non-GAAP
Percent of
Total
Revenue
 

Revenue:

            

Commission

   $ 26,176    89 %   $ —       $ 26,176    89 %

Sponsorship, licensing and other

     3,279    11       —         3,279    11  
                                  

Total revenue

     29,455    100       —         29,455    100  

Operating costs and expenses:

            

Cost of revenue-sharing

     408    1       —         408    1  

Marketing and advertising (1)

     11,528    39       (160 )     11,368    39  

Customer care and enrollment (1)

     3,724    13       (66 )     3,658    12  

Technology and content (1)

     3,634    13       (245 )     3,389    12  

General and administrative (1)

     4,508    15       (414 )     4,094    14  
                                  

Total operating costs and expenses

     23,802    81       (885 )     22,917    78  
                                  

Income from operations

     5,653    19       885       6,538    22  

Interest and other income, net

     629    2       —         629    2  
                                  

Income before income taxes

     6,282    21       885       7,167    24  

Provision for income taxes (2)

     2,633    9       355       2,988    10  
                                  

Net income

   $ 3,649    12 %   $ 530     $ 4,179    14 %
                                  

Net income per share:

            

Basic

   $ 0.15      $ 0.02     $ 0.17   

Diluted

   $ 0.14      $ 0.02     $ 0.16   

Weighted-average number of shares used in per share amounts:

            

Basic

     25,076        25,076       25,076   

Diluted

     25,826        25,826       25,826   

Explanation of adjustments

 

  (1) Non-GAAP results exclude the effect of expensing stock-based compensation related to stock options, restricted stock and restricted stock units in accordance with SFAS 123R beginning in 2006, in addition to the amortization of deferred stock-based compensation expense in accordance with APB 25 for grants made prior to 2006.

 

  (2) Non-GAAP net income and non-GAAP net income per share exclude stock-based compensation expense listed in note (1) above, adjusted for estimated income tax benefit related to stock-based compensation expense.


EHEALTH, INC.

GAAP TO NON-GAAP RECONCILIATION

FOR THE THREE MONTHS ENDED DECEMBER 31, 2007

(In thousands, except per share amounts, unaudited)

Statement of Income Reconciliation

 

     Three Months Ended December 31, 2007  
     GAAP
Reported
    GAAP
Percent of
Total
Revenue
    Adjustments     Non-GAAP
Results
   Non-GAAP
Percent of
Total
Revenue
 

Revenue:

           

Commission

   $ 22,016     91 %   $ —       $ 22,016    91 %

Sponsorship, licensing and other

     2,217     9       —         2,217    9  
                                   

Total revenue

     24,233     100       —         24,233    100  

Operating costs and expenses:

           

Cost of revenue-sharing

     457     2       —         457    2  

Marketing and advertising (1)

     8,476     35       (105 )     8,371    35  

Customer care and enrollment (1)

     3,278     13       (52 )     3,226    13  

Technology and content (1)

     3,368     14       (195 )     3,173    13  

General and administrative (1)

     4,348     18       (192 )     4,156    17  
                                   

Total operating costs and expenses

     19,927     82       (544 )     19,383    80  
                                   

Income from operations

     4,306     18       544       4,850    20  

Interest and other income, net

     1,438     6       —         1,438    6  
                                   

Income before income taxes

     5,744     24       544       6,288    26  

Provision for income taxes (2)

     (16,616 )   (68 )     19,194       2,578    11  
                                   

Net income

   $ 22,360     92 %   $ (18,650 )   $ 3,710    15 %
                                   

Net income per share:

           

Basic

   $ 0.92       $ (0.77 )   $ 0.15   

Diluted

   $ 0.86       $ (0.72 )   $ 0.14   

Weighted-average number of shares used in per share amounts:

           

Basic

     24,424         24,424       24,424   

Diluted

     25,929         25,929       25,929   

Explanation of adjustments

 

  (1) Non-GAAP results exclude the effect of expensing stock-based compensation related to stock options, restricted stock and restricted stock units in accordance with SFAS 123R beginning in 2006, in addition to the amortization of deferred stock-based compensation expense in accordance with APB 25 for grants made prior to 2006.

 

  (2) In the fourth quarter of 2007, management concluded that it was more likely than not that eHealth would realize sufficient future earnings to utilize its remaining deferred tax assets. Accordingly, eHealth reduced the valuation allowance by $18.9 million against deferred tax assets resulting in a tax benefit in the fourth quarter of 2007. Additionally, non-GAAP net income and non-GAAP net income per share exclude the income tax impact of $262,000 from the stock-based compensation expense listed in item (1) above.


EHEALTH, INC.

GAAP TO NON-GAAP RECONCILIATION

FOR THE YEAR ENDED DECEMBER 31, 2008

(In thousands, except per share amounts, unaudited)

Statement of Income Reconciliation

 

     Year Ended December 31, 2008  
     GAAP
Reported
   GAAP
Percent of
Total
Revenue
    Adjustments     Non-GAAP
Results
   Non-GAAP
Percent of
Total
Revenue
 

Revenue:

            

Commission

   $ 100,839    90 %   $ —       $ 100,839    90 %

Sponsorship, licensing and other

     10,872    10       —         10,872    10  
                                  

Total revenue

     111,711    100       —         111,711    100  

Operating costs and expenses:

            

Cost of revenue-sharing

     1,746    2       —         1,746    2  

Marketing and advertising (1)

     42,161    38       (644 )     41,517    37  

Customer care and enrollment (1)

     14,379    12       (266 )     14,113    13  

Technology and content (1)

     14,182    13       (898 )     13,284    12  

General and administrative (1)

     17,983    16       (1,686 )     16,297    14  
                                  

Total operating costs and expenses

     90,451    81       (3,494 )     86,957    78  
                                  

Income from operations

     21,260    19       3,494       24,754    22  

Interest and other income, net

     3,714    3       —         3,714    3  
                                  

Income before income taxes

     24,974    22       3,494       28,468    25  

Provision for income taxes (2)

     10,806    9       1,142       11,948    10  
                                  

Net income

   $ 14,168    13 %   $ 2,352     $ 16,520    15 %
                                  

Net income per share:

            

Basic

   $ 0.57      $ 0.09     $ 0.66   

Diluted

   $ 0.55      $ 0.09     $ 0.64   

Weighted-average number of shares used in per share amounts:

            

Basic

     24,963        24,963       24,963   

Diluted

     25,954        25,954       25,954   

Explanation of adjustments

 

  (1) Non-GAAP results exclude the effect of expensing stock-based compensation related to stock options, restricted stock and restricted stock units in accordance with SFAS 123R beginning in 2006, in addition to the amortization of deferred stock-based compensation expense in accordance with APB 25 for grants made prior to 2006.

 

  (2) Non-GAAP net income and non-GAAP net income per share exclude stock-based compensation expense listed in note (1) above, adjusted for estimated income tax benefit related to stock-based compensation expense.


EHEALTH, INC.

GAAP TO NON-GAAP RECONCILIATION

FOR THE YEAR ENDED DECEMBER 31, 2007

(In thousands, except per share amounts, unaudited)

Statement of Income Reconciliation

 

     Year Ended December 31, 2007  
     GAAP
Reported
    GAAP
Percent of
Total
Revenue
    Adjustments     Non-GAAP
Results
   Non-GAAP
Percent of
Total
Revenue
 

Revenue:

           

Commission

   $ 81,502     93 %   $ —       $ 81,502    93 %

Sponsorship, licensing and other

     6,289     7       —         6,289    7  
                                   

Total revenue

     87,791     100       —         87,791    100  

Operating costs and expenses:

           

Cost of revenue-sharing

     1,702     2       —         1,702    2  

Marketing and advertising (1)

     29,497     34       (218 )     29,279    33  

Customer care and enrollment (1)

     12,137     14       (138 )     11,999    14  

Technology and content (1)

     12,393     14       (611 )     11,782    13  

General and administrative (1)

     16,046     18       (539 )     15,507    18  
                                   

Total operating costs and expenses

     71,775     82       (1,506 )     70,269    80  
                                   

Income from operations

     16,016     18       1,506       17,522    20  

Interest and other income, net

     5,287     6       —         5,287    6  
                                   

Income before income taxes

     21,303     24       1,506       22,809    26  

Provision for income taxes (2)

     (10,292 )   (12 )     19,256       8,964    10  
                                   

Net income

   $ 31,595     36 %   $ (17,750 )   $ 13,845    16 %
                                   

Net income per share:

           

Basic

   $ 1.37       $ (0.77 )   $ 0.60   

Diluted

   $ 1.22       $ (0.68 )   $ 0.54   

Weighted-average number of shares used in per share amounts:

           

Basic

     23,092         23,092       23,092   

Diluted

     25,797         25,797       25,797   

Explanation of adjustments

 

  (1) Non-GAAP results exclude the effect of expensing stock-based compensation related to stock options, restricted stock and restricted stock units in accordance with SFAS 123R beginning in 2006, in addition to the amortization of deferred stock-based compensation expense in accordance with APB 25 for grants made prior to 2006.

 

  (2) In the fourth quarter of 2007, management concluded that it was more likely than not that eHealth would realize sufficient future earnings to utilize its remaining deferred tax assets. Accordingly, eHealth reduced the valuation allowance by $18.9 million against deferred tax assets resulting in a tax benefit for 2007. Additionally, non-GAAP net income and non-GAAP net income per share exclude the income tax impact of $324,000 from the stock-based compensation expense listed in item (1) above.