ehth-20201022
FALSE000133349300013334932020-10-222020-10-22



UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
Date of Report (date of earliest event reported): October 22, 2020
EHEALTH, INC.
(Exact Name of Registrant as Specified in its Charter)
Delaware001-3307156-2357876
(State or other jurisdiction of incorporation)(Commission File Number)(I.R.S. Employer Identification No.)

2625 AUGUSTINE DRIVE, SECOND FLOOR
SANTA CLARA, CA 95054
(Address of principal executive offices)    (Zip Code)

(650) 584-2700
(Registrant’s telephone number, including area code)

Not applicable
(Former name or former address, if changed since last report.)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
Securities registered pursuant to Section 12(b) of the Act:
Title of each classTrading Symbol(s)Name of each exchange on which registered
Common Stock, par value $0.001 per shareEHTHThe Nasdaq Stock Market LLC
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (17 CFR §230.405) or Rule 12b-2 of the Securities Exchange Act of 1934 (17 CFR §240.12b-2).
Emerging growth company  
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ¨





Item 2.02Results of Operations and Financial Condition.

On October 22, 2020, eHealth, Inc. (the “Company”) issued a press release announcing its financial results for the third quarter ended September 30, 2020. A copy of the press release is furnished as Exhibit 99.1 to this Current Report on Form 8-K and is incorporated herein by reference.

On October 22, 2020, the Company posted supplemental investor material on its investor relations webpage at
http://ir.ehealthinsurance.com. The Company intends to use its investor relations webpage as a means of disclosing material non-public information and for complying with its disclosure obligations under Regulation FD. A copy of the supplemental investor materials is also furnished as Exhibit 99.2 to this Current Report on Form 8-K and is incorporated herein by reference.

The information in Item 2.02 of this Current Report on Form 8-K and the exhibits attached hereto are intended to be “furnished” and shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended. Except as shall be expressly set forth by specific reference in such filing, the information contained herein and in the accompanying exhibits shall not be incorporated by reference into any filing with the Securities and Exchange Commission made by the Company, whether made before or after the date hereof, regardless of any general incorporation language in such filing.


Item 9.01 Financial Statements and Exhibits.

(d)    Exhibits

Exhibit No.Description





SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

eHealth, Inc.
Date:October 22, 2020/s/ Derek N. Yung
Derek N. Yung
Chief Financial Officer
(Principal Financial Officer)





Document

Exhibit 99.1
https://cdn.kscope.io/3c3a19478728410080fa9ec18e4c6a94-ehealthlogoa01a02a01a01.jpg

eHealth, Inc. Announces Third Quarter 2020 Results

Third Quarter 2020 Overview

Revenue for the third quarter of 2020 was $94.3 million, a 35% increase compared to $69.9 million for the third quarter of 2019.
GAAP net loss for the third quarter of 2020 was $14.5 million compared to net loss of $11.0 million for the third quarter of 2019.
Adjusted EBITDA was $(13.3) million for the third quarter of 2020 compared to $(18.8) million for the third quarter of 2019.
Net cash provided by operating activities for the third quarter of 2020 was $1.4 million compared to $15.9 million net cash used in operating activities for the third quarter of 2019.

SANTA CLARA, California — October 22, 2020 — eHealth, Inc. (NASDAQ: EHTH), a leading private online health insurance marketplace, announces today its financial results for the third quarter ended September 30, 2020.

Scott Flanders, chief executive officer of eHealth stated, “Our third quarter results reflect strong momentum in our Medicare online enrollments, significant growth in Medicare carrier advertising revenue and an investment in our telesales capacity and technology initiatives ahead of the Medicare Annual Enrollment Period or AEP. We entered the AEP on October 15 from a position of strength and are expecting to generate significant Medicare enrollment growth while reducing our per member acquisition costs – a powerful combination. We are also focused on enrollment quality through our comprehensive member retention program.”


GAAP — Third Quarter of 2020 Results

Revenue — Revenue for the third quarter of 2020 totaled $94.3 million, a 35% increase compared to $69.9 million for the third quarter of 2019. Commission revenue for the third quarter of 2020 totaled $73.5 million, a 23% increase compared to $59.8 million for the third quarter of 2019. Other revenue for the third quarter of 2020 was $20.7 million, a 104% increase compared to $10.2 million for the third quarter of 2019.

Revenue from our Medicare segment was $70.4 million for the third quarter of 2020, a 23% increase compared to $57.2 million for the third quarter of 2019. Revenue from our Individual, Family and Small Business segment was $23.9 million for the third quarter of 2020, an 88% increase compared to $12.7 million for the third quarter of 2019.

Loss from Operations — Loss from operations for the third quarter of 2020 was $20.8 million compared to loss from operations of $20.2 million for the third quarter of 2019.

Pre-Tax Loss — Pre-tax loss for the third quarter of 2020 was $20.9 million compared to pre-tax loss of $19.7 million for the third quarter of 2019.

Benefit from Income Taxes — Benefit from income taxes for the third quarter of 2020 was $6.4 million compared to $8.6 million for the third quarter of 2019.

Net Loss — Net loss for the third quarter of 2020 was $14.5 million, or $0.55 net loss per diluted share, compared to net loss of $11.0 million, or $0.47 net loss per diluted share, for the third quarter of 2019.

Segment Profit (Loss) — Medicare segment loss was $16.0 million for the third quarter of 2020 compared to $11.0 million for the third quarter of 2019. Individual, Family and Small Business segment profit was $18.3 million for the third quarter of 2020, a 387% increase compared to $3.8 million for the third quarter of 2019.

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Non-GAAP — Third Quarter of 2020 Results

Non-GAAP Net Loss — Non-GAAP net loss for the third quarter of 2020 was $9.5 million, or $0.36 non-GAAP net loss per diluted share, compared to non-GAAP net loss of $10.1 million, or $0.43 non-GAAP net loss per diluted share, for the third quarter of 2019.

Non-GAAP net loss and non-GAAP net loss per diluted share for the third quarter of 2020 are calculated by excluding $6.3 million of stock-based compensation expense, $0.3 million of amortization of intangible assets and $1.6 million of the income tax effect of these non-GAAP adjustments from GAAP net loss and GAAP net loss per diluted share.

Non-GAAP net loss and non-GAAP net loss per diluted share for the third quarter of 2019 are calculated by excluding $5.5 million of stock-based compensation expense, $5.4 million gain related to the change in fair value of earnout liability related to our acquisition of GoMedigap, $0.5 million of amortization of intangible assets, and $0.3 million of the income tax effect of these non-GAAP adjustments from GAAP net loss and GAAP net loss per diluted share.

Adjusted EBITDA — Adjusted EBITDA was $(13.3) million for the third quarter of 2020 compared to $(18.8) million for the third quarter of 2019. Adjusted EBITDA is calculated by adding stock-based compensation expense, change in fair value of earnout liability related to our acquisition of GoMedigap, depreciation and amortization, amortization of intangible assets, other income, net, and benefit from income taxes to GAAP net loss.

Approved Members, New Paying Members and Estimated Membership

Approved Members — The number of approved members for all Medicare products, which includes Medicare Advantage, Medicare Supplement and Medicare Part D Prescription Drug Plans, was 59,940 in the third quarter of 2020, a 17% increase compared to 51,214 in the third quarter of 2019. The number of approved members for major medical individual and family plan products was 4,372 in the third quarter of 2020, a 37% increase compared to 3,187 in the third quarter of 2019.

New Paying Members The number of new paying members for all Medicare products was 58,818 in the third quarter of 2020, a 21% increase compared to 48,681 in the third quarter of 2019. The number of new paying members for major medical individual and family plan products was 4,098, a 22% increase compared to 3,367 in the third quarter of 2019. New paying members consist of approved members from the period presented and any periods prior to the period presented from whom we have received an initial commission payment during the period presented.

Estimated Membership — Total estimated membership as of September 30, 2020 was 1,136,714, a 15% increase compared to 991,204 estimated members we reported as of September 30, 2019. Estimated Medicare membership as of September 30, 2020 was 734,403, a 33% increase compared to 551,068 estimated members reported as of September 30, 2019. Estimated major medical individual and family plan membership as of September 30, 2020 was 112,834, a 14% decrease compared to 131,058 estimated members reported as of September 30, 2019.

Cash — Third Quarter of 2020

Cash Flows — Net cash provided by operating activities was $1.4 million for the third quarter of 2020, compared to net cash used in operating activities of $15.9 million for the third quarter of 2019.

GAAP — Year-to-Date Results

Revenue — Revenue for the nine months ended September 30, 2020 totaled $289.5 million, a 42% increase compared to $204.5 million for the nine months ended September 30, 2019. Commission revenue for the nine months ended September 30, 2020 totaled $254.0 million, a 38% increase compared to $184.6 million for the nine months ended September 30, 2019. Other revenue for the nine months ended September 30, 2020 was $35.5 million, a 79% increase compared to $19.9 million for the nine months ended September 30, 2019.

Revenue from our Medicare segment was $246.9 million for the nine months ended September 30, 2020, a 50% increase compared to $164.4 million for the nine months ended September 30, 2019. Revenue from our Individual, Family and Small Business segment was $42.6 million for the nine months ended September 30, 2020, a 6% increase compared to $40.1 million for the nine months ended September 30, 2019.

Loss from Operations — Loss from operations for the nine months ended September 30, 2020 was $26.1 million compared to loss from operations of $41.7 million for the nine months ended September 30, 2019.
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Pre-Tax Loss — Pre-tax loss for the nine months ended September 30, 2020 was $25.3 million compared to pre-tax loss of $39.9 million for the nine months ended September 30, 2019.

Benefit from Income Taxes — Benefit from income taxes for the nine months ended September 30, 2020 was $10.9 million compared to $18.0 million for the nine months ended September 30, 2019.

Net Loss — Net loss for the nine months ended September 30, 2020 was $14.4 million, or $0.56 net loss per diluted share, compared to net loss of $21.9 million, or $0.96 net loss per diluted share, for the nine months ended September 30, 2019.

Segment Profit — Medicare segment profit was $19.4 million for the nine months ended September 30, 2020, a 228% increase compared to $5.9 million for the nine months ended September 30, 2019. Individual, Family and Small Business segment profit was $23.5 million for the nine months ended September 30, 2020, a 56% increase, compared to $15.0 million for the nine months ended September 30, 2019.

Non-GAAP — Year-to-Date Results

Non-GAAP Net Income (Loss) — Non-GAAP net income for the nine months ended September 30, 2020 was $2.5 million, or $0.10 non-GAAP net income per diluted share, compared to non-GAAP net loss of $0.6 million, or $0.02 non-GAAP net loss per diluted share, for the nine months ended September 30, 2019.

Non-GAAP net income and non-GAAP net income per diluted share for the nine months ended September 30, 2020 are calculated by excluding $21.7 million of stock-based compensation expense, $1.2 million of amortization of intangible assets and $6.0 million of the income tax effect of these non-GAAP adjustments from GAAP net loss and GAAP net loss per diluted share.

Non-GAAP net loss and non-GAAP net loss per diluted share for the nine months ended September 30, 2019 are calculated by excluding $13.4 million of stock-based compensation expense, $15.1 million of expense for the change in fair value of earnout liability related to our acquisition of GoMedigap, $1.6 million of amortization of intangible assets, and $8.8 million of the income tax effect of these non-GAAP adjustments from GAAP net loss and GAAP net loss per diluted share.

Adjusted EBITDA — Adjusted EBITDA was $(0.5) million for the nine months ended September 30, 2020 compared to $(9.4) million for the nine months ended September 30, 2019. Adjusted EBITDA is calculated by adding stock-based compensation expense, change in fair value of earnout liability related to our acquisition of GoMedigap, depreciation and amortization, amortization of intangible assets, other income, net, and benefit from income taxes to GAAP net loss.

Approved Members and New Paying Members

Approved Members — The number of approved members for all Medicare products, which includes Medicare Advantage, Medicare Supplement and Medicare Part D Prescription Drug Plans, was 221,516 in the nine months ended September 30, 2020, a 37% increase compared to 161,682 in the nine months ended September 30, 2019. The number of approved members for major medical individual and family plan products was 19,047 in the nine months ended September 30, 2020, an 8% increase compared to 17,639 in the nine months ended September 30, 2019.

New Paying Members The number of new paying members for all Medicare products was 293,033 in the nine months ended September 30, 2020, a 46% increase compared to 200,524 in the nine months ended September 30, 2019. The number of new paying members for major medical individual and family plan products was 26,520 in the nine months ended September 30, 2020, a 5% decrease compared to 27,965 in the nine months ended September 30, 2019. New paying members consist of approved members from the period presented and any periods prior to the period presented from whom we have received an initial commission payment during the period presented.

Cash — Year-to-Date Results

Cash Flows — Net cash used in operating activities was $11.0 million for the nine months ended September 30, 2020, compared to net cash used in operating activities of $14.7 million for the nine months ended September 30, 2019.

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2020 Guidance

Based on information available as of October 22, 2020, eHealth is reaffirming its guidance for the full year ending December 31, 2020 previously provided on July 23, 2020. These expectations are forward-looking statements and eHealth assumes no obligation to update these statements. Actual results may be materially different and are affected by the risk factors and uncertainties identified in this press release and in eHealth’s annual and quarterly filings with the Securities and Exchange Commission.

The following is the guidance for the full year ending December 31, 2020:

Total revenue is expected to be in the range of $630.0 million to $670.0 million. Revenue from the Medicare segment is expected to be in the range of $583.0 million to $619.0 million. Revenue from the Individual, Family and Small Business segment is expected to be in the range of $47.0 million to $51.0 million.

GAAP net income is expected to be in the range of $79.0 million to $94.0 million.

Adjusted EBITDA(a) is expected to be in the range of $140.0 million to $155.0 million.

Medicare segment profit(b) is expected to be in the range of $176.0 million to $193.0 million. Individual, Family and Small Business segment profit is expected to be in the range of $17.0 million to $18.0 million.

Corporate(c) shared service expenses, excluding stock-based compensation and depreciation and amortization, is expected to be in the range of $53.0 million to $56.0 million.

Cash used in operations is expected to be in the range of $85.0 million to $95.0 million, and cash used for capital expenditures is expected to be in the range of $23.0 million to $25.0 million.

GAAP net income per diluted share is expected to be in the range of $2.91 to $3.47.

Non-GAAP net income per diluted share(d) is expected to be in the range of $3.83 to $4.32.

(a)Adjusted EBITDA is calculated by adding stock-based compensation expense, depreciation and amortization, amortization of intangible assets, other income, net, and provision (benefit) for income taxes to GAAP net income (loss).
(b)Segment profit (loss) is calculated as revenue for the applicable segment less marketing and advertising, customer care and enrollment, technology and content and general and administrative operating expenses, excluding stock-based compensation expense, change in fair value of earnout liability, depreciation and amortization, and amortization of intangible assets, that are directly attributable to the applicable segment and other indirect marketing and advertising, customer care and enrollment and technology and content operating expenses, excluding stock-based compensation expense, depreciation and amortization, and amortization of intangible assets, allocated to the applicable segment based on usage.
(c)Corporate consists of other indirect general and administrative operating expenses, excluding stock-based compensation expense and depreciation and amortization, which are managed in a corporate shared services environment and, since they are not the responsibility of segment operating management, are not allocated to the reportable segments.
(d)Non-GAAP net income per diluted share is calculated by adding stock-based compensation expense per diluted share, amortization of intangible assets per diluted share and the income tax effect of non-GAAP adjustments to GAAP net income per diluted share.

Webcast and Conference Call Information

A Webcast and conference call will be held today, Thursday, October 22, 2020 at 5:00 p.m. Eastern / 2:00 p.m. Pacific Time. The live Webcast and supporting presentation slides will be available on the Investor Relations section of eHealth’s website at http://ir.ehealthinsurance.com. Individuals interested in listening to the conference call may do so by dialing (877) 930-8066 for domestic callers and (253) 336-8042 for international callers. The participant passcode is 8351208. A telephone replay will be available two hours following the conclusion of the call for a period of seven days and can be accessed by dialing (855) 859-2056 for domestic callers and (404) 537-3406 for international callers. The call ID for the replay is 8351208. The live and archived webcast of the call will also be available on eHealth's website at http://www.ehealthinsurance.com under the Investor Relations section.

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About eHealth, Inc.

eHealth, Inc. (NASDAQ: EHTH) operates a leading health insurance marketplace at eHealth.com and eHealthMedicare.com with technology that provides consumers with health insurance enrollment solutions. Since 1997, we have connected more than 8 million members with quality, affordable health insurance, Medicare options, and ancillary plans. Our proprietary marketplace offers Medicare Advantage, Medicare Supplement, Medicare Part D prescription drug, individual, family, small business and other plans from over 180 health insurance carriers across fifty states and the District of Columbia.

Forward-Looking Statements

This press release contains statements that are forward-looking statements as defined within the Private Securities Litigation Reform Act of 1995. These include statements regarding our expected Medicare enrollment growth, cost of acquisition per member, our member retention program, our estimates regarding total membership, Medicare membership, Individual and Family plan membership and ancillary and small business membership, our estimates regarding constrained lifetime values of commissions per member and constraints on lifetime value by product category, and our guidance for the full year ending December 31, 2020, including our guidance for total revenue and revenue from our Medicare segment and our Individual, Family and Small Business segment, GAAP net income, Adjusted EBITDA, profit from our Medicare segment and our Individual, Family and Small Business segment, Corporate shared service expense, cash used in operations and cash used for capital expenditures, and GAAP net income per diluted share and non-GAAP net income per diluted share.

These forward-looking statements are inherently subject to various risks and uncertainties that could cause actual results to differ materially from the statements made. In particular, we are required by the Accounting Standards Codification 606 — Revenue from Contracts with Customers to make numerous assumptions that are based on historical trends and our management’s judgment. These assumptions may change over time and have a material impact on our revenue recognition, guidance, and results of operations. Please review the assumptions stated in this press release carefully.

The risks and uncertainties that could cause our results to differ materially from those expressed or implied by such forward-looking statements include our ability to retain existing members and enroll new members during the annual healthcare open enrollment period, the Medicare annual enrollment period and a COVID-19 related or other special enrollment period; changes in laws, regulations and guidelines, including in connection with healthcare reform or with respect to the marketing and sale of Medicare plans; competition, including competition from government-run health insurance exchanges; the seasonality of our business and the fluctuation of our operating results; our ability to accurately estimate membership and lifetime value of commissions; changes in product offerings among carriers on our ecommerce platform and the resulting impact on our commission revenue; our ability to execute on our growth strategy in the Medicare market; the continued impact of the COVID-19 pandemic on our operations, business, financial condition and growth prospects, as well as on the general economy; changes in our management and key employees; exposure to security risks and our ability to safeguard the security and privacy of confidential data; our relationships with health insurance carriers; customer concentration and consolidation of the health insurance industry; our success in marketing and selling health insurance plans and our unit cost of acquisition; our ability to hire, train and retain licensed health insurance agents and other employees; the need for health insurance carrier and regulatory approvals in connection with the marketing of Medicare-related insurance products; changes in the market for private health insurance; consumer satisfaction of our service; changes in member conversion rates; changes in commission rates; our ability to sell qualified health insurance plans to subsidy-eligible individuals and to enroll subsidy-eligible individuals through government-run health insurance exchanges; our ability to maintain and enhance our brand identity; our ability to derive desired benefits from investments in our business, including membership growth and retention initiatives; reliance on marketing partners; the impact of our direct-to-consumer email, telephone and television marketing efforts; timing of receipt and accuracy of commission reports; payment practices of health insurance carriers; our ability to successfully make and integrate acquisitions; dependence on our operations in China; the restrictions in our debt obligations; compliance with insurance and other laws and regulations; the outcome of litigation in which we are involved; and the performance, reliability and availability of our information technology systems, ecommerce platform and underlying network infrastructure. Other factors that could cause operating, financial and other results to differ are described in eHealth’s most recent Quarterly Report on Form 10-Q or Annual Report on Form 10-K filed with the Securities and Exchange Commission and available on the investor relations page of eHealth’s website at http://www.ehealthinsurance.com and on the Securities and Exchange Commission’s website at www.sec.gov.

All forward-looking statements in this press release are based on information available to eHealth as of the date hereof, and eHealth does not assume any obligation to update the forward-looking statements provided to reflect events that occur or circumstances that exist after the date on which they were made, except as required by law.

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Non-GAAP Financial Information

This press release includes financial measures that are not calculated in accordance with U.S. generally accepted accounting principles (GAAP). To supplement eHealth’s condensed consolidated financial statements presented in accordance with GAAP, eHealth presents investors with non-GAAP financial measures, including non-GAAP net income (loss); non-GAAP net income (loss) per diluted share; and adjusted EBITDA.

Non-GAAP net income (loss) consists of GAAP net income (loss) excluding the following items:
the effects of expensing stock-based compensation related to stock options and restricted stock units,
change in fair value of earnout liability,
amortization of intangible assets, and
the income tax impact of non-GAAP adjustments.

Non-GAAP net income (loss) per diluted share consists of GAAP net income (loss) per diluted share excluding the following items:
the effects of expensing stock-based compensation related to stock options and restricted stock units per diluted share,
change in fair value of earnout liability per diluted share,
amortization of intangible assets per diluted share, and
the income tax impact of non-GAAP adjustments per diluted share.

Adjusted EBITDA is calculated by adding stock-based compensation expense, change in fair value of earnout liability, depreciation and amortization, amortization of intangible assets, other income, net and provision (benefit) for income taxes to GAAP net income (loss).

eHealth believes that the presentation of these non-GAAP financial measures provides important supplemental information to management and investors regarding financial and business trends relating to eHealth’s financial condition and results of operations. Management believes that the use of these non-GAAP financial measures provides consistency and comparability with eHealth’s past financial reports. Management also believes that the items described above provides an additional measure of eHealth’s operating results and facilitates comparisons of eHealth’s core operating performance against prior periods and business model objectives. This information is provided to investors in order to facilitate additional analyses of past, present and future operating performance and as a supplemental means to evaluate eHealth’s ongoing operations. eHealth believes that these non-GAAP financial measures are useful to investors in their assessment of eHealth’s operating performance.

Non-GAAP net income (loss), non-GAAP net income (loss) per diluted share and Adjusted EBITDA are not calculated in accordance with GAAP, and should be considered supplemental to, and not as a substitute for, or superior to, financial measures calculated in accordance with GAAP. Non-GAAP financial measures used in this press release have limitations in that they do not reflect all of the revenue and costs associated with the operations of eHealth’s business and do not reflect income tax as determined in accordance with GAAP. As a result, you should not consider these measures in isolation or as a substitute for analysis of eHealth’s results as reported under GAAP. eHealth expects to continue to incur the stock-based compensation costs and purchased intangible asset amortization costs described above, and exclusion of these costs, and their related income tax benefits, from non-GAAP financial measures should not be construed as an inference that these costs are unusual or infrequent. eHealth compensates for these limitations by prominently disclosing GAAP net income (loss) and GAAP net income (loss) per diluted share and providing investors with reconciliations from eHealth’s GAAP operating results to the non-GAAP financial measures for the relevant periods.

The accompanying tables provide more details on the GAAP financial measures that are most directly comparable to the non-GAAP financial measures described above and the related reconciliations between these financial measures.

Investor Relations Contact

Kate Sidorovich, CFA
Vice President, Investor Relations
2625 Augustine Drive, Second Floor
Santa Clara, CA, 95054
650-210-3111
kate.sidorovich@ehealth.com
http://ir.ehealthinsurance.com
(Tables to Follow)
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EHEALTH, INC.
CONDENSED CONSOLIDATED BALANCE SHEETS
(In thousands)

September 30, 2020December 31, 2019
Assets
Current assets:
Cash and cash equivalents$87,833 $23,466 
Short-term marketable securities108,637 — 
Accounts receivable3,854 2,332 
Contract assets – commissions receivable – current158,773 174,526 
Prepaid expenses and other current assets19,335 7,822 
Total current assets378,432 208,146 
Contract assets – commissions receivable – non-current445,572 414,696 
Property and equipment, net14,488 10,518 
Long-term marketable securities1,294 — 
Operating lease right-of-use assets43,886 36,621 
Restricted cash3,354 3,354 
Other assets24,790 18,004 
Intangible assets, net8,856 10,062 
Goodwill40,233 40,233 
Total assets$960,905 $741,634 
Liabilities and stockholders’ equity
Current liabilities:
Accounts payable$21,439 $24,554 
Accrued compensation and benefits22,140 29,578 
Accrued marketing expenses6,592 12,041 
Earnout liability – current— 37,273 
Lease liabilities – current5,111 4,759 
Deferred revenue26,471 2,570 
Other current liabilities4,731 2,210 
Total current liabilities86,484 112,985 
Deferred income taxes – non-current52,782 64,130 
Lease liabilities – non-current42,400 34,305 
Other non-current liabilities3,553 3,050 
Stockholders’ equity:
Common stock38 35 
Additional paid-in capital719,104 455,159 
Treasury stock, at cost(199,998)(199,998)
Retained earnings256,282 271,852 
Accumulated other comprehensive income260 116 
Total stockholders’ equity775,686 527,164 
Total liabilities and stockholders’ equity$960,905 $741,634 

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EHEALTH, INC.
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(In thousands, except per share amounts, unaudited)

Three Months Ended September 30, Nine Months Ended September 30,
2020201920202019
Revenue:
Commission$73,544 $59,762 $253,986 $184,595 
Other20,740 10,151 35,472 19,858 
Total revenue94,284 69,913 289,458 204,453 
Operating costs and expenses:
Cost of revenue482 410 2,160 782 
Marketing and advertising33,405 25,812 104,042 72,857 
Customer care and enrollment43,342 40,144 101,025 81,567 
Technology and content17,673 12,033 46,786 31,487 
General and administrative19,942 16,608 60,308 42,748 
Amortization of intangible assets287 547 1,207 1,641 
Change in fair value of earnout liability— (5,400)— 15,106 
Total operating costs and expenses115,131 90,154 315,528 246,188 
Loss from operations(20,847)(20,241)(26,070)(41,735)
Other income, net(101)568 724 1,824 
Loss before benefit from income taxes(20,948)(19,673)(25,346)(39,911)
Benefit from income taxes(6,443)(8,649)(10,923)(17,974)
Net loss$(14,505)$(11,024)$(14,423)$(21,937)
 
Net loss per share:
Basic and diluted$(0.55)$(0.47)$(0.56)$(0.96)
Weighted-average number of shares used in per share amounts:
Basic and diluted26,487 23,493 25,838 22,840 
 
(1) Includes stock-based compensation as follows:
 
Marketing and advertising$1,869 $872 $5,138 $2,212 
Customer care and enrollment527 369 1,762 927 
Technology and content1,430 729 2,965 1,946 
General and administrative2,506 3,540 11,857 8,332 
Total stock-based compensation expense$6,332 $5,510 $21,722 $13,417 

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EHEALTH, INC.
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(In thousands, unaudited)
    
Three Months Ended September 30, Nine Months Ended September 30,
2020201920202019
Operating activities:
Net loss$(14,505)$(11,024)$(14,423)$(21,937)
Adjustments to reconcile net loss to net cash provided by (used in) operating activities:
Depreciation and amortization923 765 2,604 2,153 
Amortization of internally developed software2,072 930 5,307 2,443 
Amortization of intangible assets287 547 1,207 1,641 
Stock-based compensation expense6,332 5,510 21,722 13,417 
Deferred income taxes(6,462)(8,631)(10,982)(18,166)
Change in fair value of earnout liability— (5,400)— 15,106 
Other non-cash items175 112 421 (936)
Changes in operating assets and liabilities:
Accounts receivable(1,130)377 (1,522)2,920 
Contract assets – commissions receivable(21,614)(16,321)(16,772)(11,878)
Prepaid expenses and other assets(8,367)(6,650)(9,398)(9,346)
Accounts payable14,286 13,008 (3,196)13,155 
Accrued compensation and benefits344 2,874 (7,438)(2,624)
Accrued marketing expenses1,879 415 (5,449)(6,927)
Deferred revenue26,374 8,325 23,901 8,207 
Accrued expenses and other liabilities845 (776)3,059 (1,942)
Net cash provided by (used in) operating activities1,439 (15,939)(10,959)(14,714)
Investing activities:
Capitalized internal-use software and website development costs(4,473)(2,923)(12,082)(6,356)
Purchases of property and equipment and other assets(1,790)(1,830)(6,454)(5,616)
Purchases of marketable securities(32,959)— (180,505)— 
Proceeds from redemption and maturities of marketable securities57,500 — 70,750 — 
Payments for security deposits— 824 — (72)
Net cash provided by (used in) investing activities18,278 (3,929)(128,291)(12,044)
Financing activities:
Proceeds from issuance of common stock, net of issuance costs— — 228,024 126,051 
Net proceeds from exercise of common stock options263 1,913 1,577 5,168 
Repurchase of shares to satisfy employee tax withholding obligations(9,014)(8,059)(17,174)(11,511)
Repayment of debt— — — (5,000)
Acquisition-related contingent payments— — (8,751)(9,542)
Principal payments in connection with leases(38)(31)(121)(81)
Net cash provided by (used in) financing activities
(8,789)(6,177)203,555 105,085 
Effect of exchange rate changes on cash, cash equivalents and restricted cash63 (21)62 
Net increase (decrease) in cash, cash equivalents and restricted cash
10,991 (26,066)64,367 78,335 
Cash, cash equivalents and restricted cash at beginning of period80,196 117,490 26,820 13,089 
Cash, cash equivalents and restricted cash at end of period$91,187 $91,424 $91,187 $91,424 

9



EHEALTH, INC.
SEGMENT INFORMATION
(In thousands, unaudited)

Three Months Ended September 30, % ChangeNine Months Ended September 30, % Change
 2020201920202019
Revenue:
Medicare (1)
$70,361 $57,189 23 %$246,891 $164,357 50 %
Individual, Family and Small Business (2)
23,923 12,724 88 %42,567 40,096 %
Total revenue$94,284 $69,913 35 %$289,458 $204,453 42 %
Segment profit (loss):
Medicare segment profit (loss) (3)
$(16,010)$(11,004)45 %$19,380 $5,917 228 %
Individual, Family and Small Business segment profit (3)
18,286 3,753 387 %23,459 15,045 56 %
Total segment profit (loss)2,276 (7,251)(131)%42,839 20,962 104 %
Corporate (4)
(15,581)(11,568)35 %(43,376)(30,380)43 %
Stock-based compensation expense(6,332)(5,510)15 %(21,722)(13,417)62 %
Change in fair value of earnout liability— 5,400 (100)%— (15,106)(100)%
Depreciation and amortization(923)(765)21 %(2,604)(2,153)21 %
Amortization of intangible assets(287)(547)(48)%(1,207)(1,641)(26)%
Other income, net(101)568 (118)%724 1,824 (60)%
Loss before benefit from income taxes$(20,948)$(19,673)%$(25,346)$(39,911)(36)%


Segment Information

We evaluate our business performance and manage our operations as two distinct reporting segments:
Medicare; and
Individual, Family and Small Business.
(1)
The Medicare segment consists primarily of amounts earned from our sale of Medicare-related health insurance plans, including Medicare Advantage, Medicare Supplement and Medicare Part D prescription drug plans, and to a lesser extent, ancillary products sold to our Medicare-eligible customers, including but not limited to, dental and vision plans, as well as our advertising program that allows Medicare-related carriers to purchase advertising on a separate website developed, hosted and maintained by us and our delivery and sale to third parties of Medicare-related health insurance leads generated by our ecommerce platforms and our marketing activities.
(2)
The Individual, Family and Small Business segment consists primarily of amounts earned from our sale of individual, family and small business health insurance plans and ancillary products sold to our non-Medicare-eligible customers, including but not limited to, dental, vision, and short-term insurance. To a lesser extent, the Individual, Family and Small Business segment consists of amounts earned from our online sponsorship program that allows carriers to purchase advertising space in specific markets in a sponsorship area on our website, our licensing to third parties the use of our health insurance ecommerce technology, and our delivery and sale to third parties of individual and family health insurance leads generated by our ecommerce platforms and our marketing activities.
(3)Segment profit (loss) is calculated as revenue for the applicable segment less marketing and advertising, customer care and enrollment, technology and content and general and administrative operating expenses, excluding stock-based compensation expense, change in fair value of earnout liability, depreciation and amortization, and amortization of intangible assets, that are directly attributable to the applicable segment and other indirect marketing and advertising, customer care and enrollment and technology and content operating expenses, excluding stock-based compensation expense, depreciation and amortization, and amortization of intangible assets, allocated to the applicable segment based on usage.
(4)
Corporate consists of other indirect general and administrative operating expenses, excluding stock-based compensation expense, depreciation and amortization, which are managed in a corporate shared services environment and, because they are not the responsibility of segment operating management, are not allocated to the reportable segments.

10



EHEALTH, INC.
SUMMARY OF SELECTED METRICS
COMMISSION REVENUE BY PRODUCT
(In thousands, unaudited)

Three Months Ended September 30, % ChangeNine Months Ended September 30, % Change
2020201920202019
Medicare:
Medicare Advantage$41,901 $36,735 14 %$168,834 $113,185 49 %
Medicare Supplement7,321 8,229 (11)%32,384 25,082 29 %
Medicare Part D329 1,805 (82)%7,148 5,906 21 %
Total Medicare49,551 46,769 %208,366 144,173 45 %
Individual and Family: (1)
Non-Qualified Health Plans9,915 3,146 215 %12,585 11,592 %
Qualified Health Plans1,466 839 75 %3,559 4,900 (27)%
Total Individual and Family11,381 3,985 186 %16,144 16,492 (2)%
Ancillaries:
Short-term2,438 3,151 (23)%6,724 7,162 (6)%
Dental4,452 1,420 214 %5,791 3,138 85 %
Vision1,798 537 235 %2,228 1,294 72 %
Other847 1,104 (23)%2,693 2,778 (3)%
Total Ancillaries9,535 6,212 53 %17,436 14,372 21 %
Small Business1,723 1,938 (11)%6,975 6,576 %
Commission Bonus1,354 858 58 %5,065 2,982 70 %
Total Commission Revenue$73,544 $59,762 23 %$253,986 $184,595 38 %

(1)
We define our individual and family plan offerings as major medical individual and family health insurance plans, which does not include Medicare-related, small business or ancillary plans. Individual and family health insurance plans include both qualified and non-qualified plans. Qualified health plans are individual and family health insurance plans that meet the requirements of the Affordable Care Act and are offered through the government-run health insurance exchange in the relevant jurisdiction. Non-qualified health plans are individual and family health insurance plans that meet the requirements of the Affordable Care Act and are not offered through the exchange in the relevant jurisdiction. Individuals that purchase non-qualified health plans cannot receive a subsidy in connection with the purchase of those plans.


11



EHEALTH, INC.
SUMMARY OF SELECTED METRICS
COMMISSION REVENUE SUMMARY
(In thousands, unaudited)


Three Months Ended September 30, Nine Months Ended September 30,
2020201920202019
Medicare:
Commission Revenue from Members Approved During the Period (1)
$52,040 $43,888 $205,330 $141,898 
Net Commission Revenue from Members Approved in Prior Periods (2)
(698)3,813 8,966 5,226 
Total Medicare Segment Commission Revenue$51,342 $47,701 $214,296 $147,124 
Individual, Family and Small Business:
Commission Revenue from Members Approved During the Period (1)
$4,012 $4,392 $14,170 $14,403 
Net Commission Revenue from Members Approved in Prior Periods (2)
18,190 7,669 25,520 23,068 
Total Individual, Family and Small Business Segment Commission Revenue$22,202 $12,061 $39,690 $37,471 
Total Commission Revenue$73,544 $59,762 $253,986 $184,595 

________

(1)     These amounts include commission bonus revenue.
(2)     These amounts reflect our revised estimates of cash collections for certain members approved prior to the relevant reporting period that are recognized as adjustments to revenue within the relevant reporting period. These amounts include revenue associated with renewing small business health insurance members.

12



EHEALTH, INC.
SUMMARY OF SELECTED METRICS
APPROVED MEMBERS
(Unaudited)

Three Months Ended September 30, % ChangeNine Months Ended September 30, % Change
2020201920202019
Medicare:
Medicare Advantage44,999 35,171 28 %170,374 112,488 51 %
Medicare Supplement7,456 9,110 (18)%27,088 26,510 %
Medicare Part D7,485 6,933 %24,054 22,684 %
Total Medicare59,940 51,214 17 %221,516 161,682 37 %
Individual and Family:
Non-Qualified Health Plans2,665 2,245 19 %10,283 10,250 — %
Qualified Health Plans1,707 942 81 %8,764 7,389 19 %
Total Individual and Family4,372 3,187 37 %19,047 17,639 %
Ancillaries:
Short-term9,784 15,630 (37)%31,368 44,691 (30)%
Dental10,136 9,487 %27,568 32,021 (14)%
Vision3,806 4,265 (11)%12,071 15,108 (20)%
Other2,991 6,296 (52)%11,262 17,654 (36)%
Total Ancillaries26,717 35,678 (25)%82,269 109,474 (25)%
Small Business3,473 2,871 21 %10,194 10,368 (2)%
Total Approved Members94,502 92,950 %333,026 299,163 11 %

Approved Members
Approved members consist of the number of individuals on submitted applications that were approved by the relevant insurance carrier for the identified product during the period presented. Approved members may not pay for their plan and become paying members.

13



EHEALTH, INC.
SUMMARY OF SELECTED METRICS
NEW PAYING MEMBERS
(Unaudited)

Three Months Ended September 30, % ChangeNine Months Ended September 30, % Change
2020201920202019
Medicare:
Medicare Advantage44,528 33,974 31 %188,059 119,627 57 %
Medicare Supplement6,912 7,833 (12)%26,386 25,127 %
Medicare Part D7,378 6,874 %78,588 55,770 41 %
Total Medicare58,818 48,681 21 %293,033 200,524 46 %
Individual and Family:
Non-Qualified Health Plans2,550 2,350 %15,920 18,541 (14)%
Qualified Health Plans1,548 1,017 52 %10,600 9,424 12 %
Total Individual and Family4,098 3,367 22 %26,520 27,965 (5)%
Ancillaries:
Short-term10,461 15,632 (33)%32,293 49,446 (35)%
Dental9,500 9,217 %26,848 32,751 (18)%
Vision3,953 4,009 (1)%13,170 17,458 (25)%
Other3,502 6,265 (44)%11,289 17,457 (35)%
Total Ancillaries27,416 35,123 (22)%83,600 117,112 (29)%
Small Business3,518 2,946 19 %11,812 13,606 (13)%
Total New Paying Members93,850 90,117 %414,965 359,207 16 %


New Paying Members

New paying members consist of approved members from the period presented and any periods prior to the period presented from whom we have received an initial commission payment during the period presented.
14



EHEALTH, INC.
SUMMARY OF SELECTED METRICS
ESTIMATED MEMBERSHIP
(Unaudited)

As of September 30, % Change
20202019
Medicare: (1)
Medicare Advantage421,237 309,180 36 %
Medicare Supplement96,525 85,821 12 %
Medicare Part D216,641 156,067 39 %
Total Medicare734,403 551,068 33 %
Individual and Family (2)
112,834 131,058 (14)%
Ancillaries: (3)
Short-term24,105 24,167 — %
Dental116,846 131,409 (11)%
Vision67,944 72,765 (7)%
Other36,158 36,014 — %
Total Ancillaries245,053 264,355 (7)%
Small Business (4)
44,424 44,723 (1)%
Total Estimated Membership1,136,714 991,204 15 %
_________
(1)    To estimate the number of members on Medicare-related health insurance plans, we take the sum of (i) the number of members for whom we have received or applied a commission payment for a month that may be up to three months prior to the date of estimation (after reducing that number using historical experience for assumed member cancellations over the period being estimated); and (ii) the number of approved members over that period (after reducing that number using historical experience for an assumed number of members who do not accept their approved policy and for estimated member cancellations through the date of the estimate). To the extent we determine we have received substantially all of the commission payments related to a given month during the period being estimated, we will take the number of members for whom we have received or applied a commission payment during the month of estimation.
(2)    To estimate the number of members on Individual and Family health insurance plans ("IFP"), we take the sum of (i) the number of IFP members for whom we have received or applied a commission payment for a month that may be up to three months prior to the date of estimation (after reducing that number using historical experience for assumed member cancellations over the period being estimated); and (ii) the number of approved members over that period (after reducing that number using historical experience for an assumed number of members who do not accept their approved policy and for estimated member cancellations through the date of the estimate). To the extent we determine we have received substantially all of the commission payments related to a given month during the period being estimated, we will take the number of members for whom we have received or applied a commission payment during the month of estimation.
(3)    To estimate the number of members on ancillary health insurance plans (such as short-term, dental and vision insurance), we take the sum of (i) the number of members for whom we have received or applied a commission payment for a month that may be up to three months prior to the date of estimation (after reducing that number using historical experience for assumed member cancellations over the period being estimated); and (ii) the number of approved members over that period (after reducing that number using historical experience for an assumed number of members who do not accept their approved policy and for estimated member cancellations through the date of the estimate). To the extent we determine we have received substantially all of the commission payments related to a given month during the period being estimated, we will take the number of members for whom we have received or applied a commission payment during the month of estimation. The one to three-month period varies by insurance product and is largely dependent upon the timeliness of commission payment and related reporting from the related carriers.
(4)    To estimate the number of members on small business health insurance plans, we use the number of initial members at the time the group was approved, and we update this number for changes in membership if such changes are reported to us by the group or carrier. However, groups generally notify the carrier directly of policy cancellations and increases or decreases in group size without informing us. Health insurance carriers often do not communicate policy cancellation information or group size changes to us. We often are made aware of policy cancellations and group size changes at the time of annual renewal and update our membership statistics accordingly in the period they are reported.

15



Estimated Membership
Estimated membership represents the estimated number of members active as of the date indicated based on the number of members for whom we have received or applied a commission payment during the month of estimation.
Health insurance carriers bill and collect insurance premiums paid by our members. The carriers do not report to us the number of members that we have as of a given date. The majority of our members who terminate their policies do so by discontinuing their premium payments to the carrier and do not inform us of the cancellation. Also, some of our members pay their premiums less frequently than monthly. Given the number of months required to observe non-payment of commissions in order to confirm cancellations, we estimate the number of members who are active on insurance policies as of a specified date.

After we have estimated membership for a period, we may receive information from health insurance carriers that would have impacted the estimate if we had received the information prior to the date of estimation. We may receive commission payments or other information that indicates that a member who was not included in our estimates for a prior period was in fact an active member at that time, or that a member who was included in our estimates was in fact not an active member of ours. For instance, we reconcile information carriers provide to us and may determine that we were not historically paid commissions owed to us, which would cause us to have underestimated membership. Conversely, carriers may require us to return commission payments paid in a prior period due to policy cancellations for members we previously estimated as being active. We do not update our estimated membership numbers reported in previous periods. Instead, we reflect updated information regarding our historical membership in the membership estimate for the current period. As a result of the delay in our receipt of information from insurance carriers, actual trends in our membership are most discernible over periods longer than from one quarter to the next. As a result of the delay we experience in receiving information about our membership, it is difficult for us to determine with any certainty the impact of current conditions on our membership retention. Healthcare reform and its impacts as well as other factors could cause the assumptions and estimates that we make in connection with estimating our membership to be inaccurate, which would cause our membership estimates to be inaccurate.

16



EHEALTH, INC.
SUMMARY OF SELECTED METRICS
CONSTRAINED LIFETIME VALUE OF
COMMISSIONS PER APPROVED MEMBER
(Unaudited)

Three Months Ended September 30, % Change
 20202019
Medicare:
Medicare Advantage (1)
$898 $923 (3)%
Medicare Supplement (1)
$1,071 $951 13 %
Medicare Part D (1)
$245 $265 (8)%
Individual and Family:
Non-Qualified Health Plans (1)
$188 $173 %
Qualified Health Plans (1)
$244 $165 48 %
Ancillaries:
Short-term (1)
$149 $112 33 %
Dental (1)
$84 $65 29 %
Vision (1)
$54 $45 20 %
Small Business (2)
$142 $168 (15)%

Constrained Lifetime Value of Commissions Per Approved Member
(1)    Constrained lifetime value (“LTV”) of commissions per approved member represents commissions estimated to be collected over the estimated life of an approved member’s policy after applying constraints in accordance with our revenue recognition policy. The estimate is driven by multiple factors, including but not limited to, contracted commission rates, carrier mix, estimated average plan duration, the regulatory environment, and cancellations of insurance plans offered by health insurance carriers with which we have a relationship. These factors may result in varying values from period to period.
(2)    For small business, the amount represents the estimated commissions we expect to collect from the plan over the following twelve months. The estimate is driven by multiple factors, including but not limited to, contracted commission rates, carrier mix, estimated average plan duration, the regulatory environment, and cancellations of insurance plans offered by health insurance carriers with which we have a relationship and applied constraints. These factors may result in varying values from period to period.


17



EHEALTH, INC.
SUMMARY OF SELECTED METRICS
CONSTRAINTS ON LIFETIME VALUE
OF COMMISSIONS PER APPROVED MEMBER
(Unaudited)

Three Months Ended September 30,
20202019
Medicare:
Medicare Advantage%%
Medicare Supplement%%
Medicare Part D%%
Individual and Family:
Non-Qualified Health Plans15 %15 %
Qualified Health Plans%20 %
Ancillaries
Short-term20 %— %
Dental%10 %
Vision%10 %
Other10 %10 %
Small Business— %— %

Constraints on Lifetime Value of Commissions Per Approved Member

Constraints are applied to derive LTV of commissions per approved member for revenue recognition in accordance with our revenue recognition policy. The constraints are applied to help ensure that commissions estimated to be collected over the estimated life of an approved member’s plan are recognized as revenue only to the extent that it is probable that a significant reversal in the amount of cumulative revenue recognized will not occur when the uncertainty associated with future commissions receivable from the plan is subsequently resolved. We evaluate constraints on a quarterly basis for factors affecting our estimate of LTV of commissions per approved member and apply management judgment to determine the constraints based on current trends impacting our business.
18



EHEALTH, INC.
SUMMARY OF SELECTED METRICS
EXPENSE METRICS PER APPROVED MEMBER
(Unaudited)

Three Months Ended September 30, % Change
20202019
Medicare:
Estimated customer care and enrollment ("CC&E") cost per approved Medicare Advantage ("MA")-equivalent approved member (1)
$759 $819 (7)%
Estimated variable marketing cost per MA-equivalent approved member (1)
422 381 11 %
Total Medicare estimated cost per approved member$1,181 $1,200 (2)%
Individual and Family Plan ("IFP"):
Estimated CC&E cost per IFP-equivalent approved member (2)
$137 $167 (18)%
Estimated variable marketing cost per IFP-equivalent approved member (2)
79 80 (1)%
Total IFP estimated cost per approved member$216 $247 (13)%
_____________
(1)MA-equivalent approved members is a derived metric with a Medicare Part D approved member being weighted at 25% of a Medicare Advantage member and a Medicare Supplement member based on their relative LTVs at the time of our adoption of Accounting Standards Codification 606 – Revenue from Contracts with Customers (“ASC 606”). We calculate the number of approved MA-equivalent members by adding the total number of approved Medicare Advantage and Medicare Supplement members and 25% of the total number of approved Medicare Part D members during the period presented.
(2)IFP-equivalent approved members is a derived metric with a short-term approved member being weighted at 33% of a major medical individual and family health insurance plan member based on their relative LTVs at the time of our adoption of ASC 606. We calculate the number of approved IFP-equivalent members by adding the total number of approved qualified and non-qualified health plan members and 33% of the total number of short-term approved members during the period presented.

Expense Metrics Per Approved Member

Marketing initiatives are an important component of our strategy to increase revenue and are primarily designed to encourage consumers to complete an application for health insurance. Variable marketing cost represents direct costs incurred in member acquisition from our direct, marketing partners and online advertising channels. In addition, we incur customer care and enrollment expenses in assisting applicants during the enrollment process.

The numerator used to calculate each metric is the portion of the respective operating expenses for marketing and advertising and customer care and enrollment that is directly related to member acquisition for our sale of Medicare Advantage, Medicare Supplement and Medicare Part D prescription drug plans (collectively, the “Medicare Plans”) and for all IFP plans including individual and family plans and short-term health insurance (collectively, the “IFP Plans”), respectively. The denominator used to calculate each metric is based on a derived metric that represents the relative value of the new members acquired. For Medicare Plans, we call this derived metric Medicare Advantage (“MA”)-equivalent members, and for IFP Plans, we call this derived metric IFP-equivalent members. The calculations for MA-equivalent members and for IFP-equivalent members are based on the weighted number of approved members for Medicare Plans and IFP Plans during the period, with the number of approved members adjusted based on the relative LTV of the product they are purchasing. Since the LTV for any product fluctuates from period to period, the weight given to each product was determined based on their relative LTVs at the time of our adoption of ASC 606.

19



EHEALTH, INC.
RECONCILIATION OF GAAP TO NON-GAAP FINANCIAL MEASURES
(In thousands, except per share amounts, unaudited)

Three Months Ended September 30, Nine Months Ended September 30,
2020201920202019
GAAP net loss$(14,505)$(11,024)$(14,423)$(21,937)
Stock-based compensation expense (1)
6,332 5,510 21,722 13,417 
Change in fair value of earnout liability (2)
— (5,400)— 15,106 
Amortization of intangible assets (3)
287 547 1,207 1,641 
Tax effect of non-GAAP adjustments (4)
(1,628)312 (5,966)(8,782)
Non-GAAP net income (loss)$(9,514)$(10,055)$2,540 $(555)
GAAP net loss per diluted share$(0.55)$(0.47)$(0.56)$(0.96)
Stock-based compensation expense (1)
0.24 0.23 0.84 0.59 
Change in fair value of earnout liability (2)
— (0.23)— 0.66 
Amortization of intangible assets (3)
0.01 0.02 0.05 0.07 
Tax effect of non-GAAP adjustments (4)
(0.06)0.02 (0.23)(0.38)
Non-GAAP net income (loss) per diluted share$(0.36)$(0.43)$0.10 $(0.02)
GAAP net loss$(14,505)$(11,024)$(14,423)$(21,937)
Stock-based compensation expense (1)
6,332 5,510 21,722 13,417 
Change in fair value of earnout liability (2)
— (5,400)— 15,106 
Depreciation and amortization (5)
923 765 2,604 2,153 
Amortization of intangible assets (3)
287 547 1,207 1,641 
Other income, net (6)
101 (568)(724)(1,824)
Benefit from income taxes (7)
(6,443)(8,649)(10,923)(17,974)
Adjusted EBITDA$(13,305)$(18,819)$(537)$(9,418)

Explanation of Adjustments
(1)
Non-GAAP net income (loss), non-GAAP net income (loss) per diluted share and adjusted EBITDA exclude the effect of expensing stock-based compensation related to stock options and restricted stock units.
(2)
Non-GAAP net income (loss), non-GAAP net income (loss) per diluted share and adjusted EBITDA exclude the change in fair value of earnout liability related to the acquisition of GoMedigap, which was completed in January 2018.
(3)
Non-GAAP net income (loss), non-GAAP net income (loss) per diluted share and adjusted EBITDA exclude amortization of intangible assets.
(4)
Non-GAAP net income (loss), non-GAAP net income (loss) per diluted share exclude the tax effect of non-GAAP adjustments.
(5)Adjusted EBITDA excludes depreciation and amortization.
(6)Adjusted EBITDA excludes other income, net.
(7)Adjusted EBITDA excludes benefit from income taxes.

20



EHEALTH, INC.
RECONCILIATION OF NON-GAAP FINANCIAL MEASURES TO GUIDANCE
(In millions, except per share amounts, unaudited)

Year Ending December 31, 2020
LowHigh
GAAP net income$79.0 $94.0 
Stock-based compensation expense31.0 29.0 
Amortization of intangible assets1.5 1.5 
Tax effect of non-GAAP adjustments(7.8)(7.3)
Non-GAAP net income (1)
$103.7 $117.2 
GAAP net income per diluted share$2.91 $3.47 
Stock-based compensation expense1.14 1.07 
Amortization of intangible assets0.06 0.06 
Tax effect of non-GAAP adjustments(0.28)(0.28)
Non-GAAP net income per diluted share (2)
$3.83 $4.32 
GAAP net income$79.0 $94.0 
Stock-based compensation expense31.0 29.0 
Depreciation and amortization5.0 4.0 
Amortization of intangible assets1.5 1.5 
Other income, net(1.5)(2.5)
Provision for income taxes25.0 29.0 
Adjusted EBITDA (3)
$140.0 $155.0 

Explanation of Adjustments
(1)Non-GAAP net income is calculated by adding stock-based compensation expense, amortization of intangible assets, and the income tax effect of non-GAAP adjustments to GAAP net income.
(2)
Non-GAAP net income per diluted share is calculated by adding stock-based compensation expense per diluted share, amortization of intangible assets per diluted share, and the income tax effect of non-GAAP adjustments per diluted share to GAAP net income per diluted share.
(3)
Adjusted EBITDA is calculated by adding stock-based compensation expense, depreciation and amortization, amortization of intangible assets, other income, net, and provision for income taxes to GAAP net income.

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Q3 2020 Financial Results Conference Call Slides October 22, 2020


 
Safe Harbor Statement Forward-Looking Statements This presentation includes forward-looking statements within the meaning of the federal securities laws. Forward-looking statements generally relate to future events or our future financial or operating performance. Forward-looking statements in this presentation include, but are not limited to, the following: our estimates regarding Medicare membership; our expectations of Medicare major medical online application percentage; our expected cash collections for Medicare Advantage plans and member turnover rate; and our guidance for the full year ending December 31, 2020, including our guidance for total revenue and revenue from our Medicare segment and our Individual, Family and Small Business segment, GAAP net income, Adjusted EBITDA, profit from our Medicare segment and our Individual, Family and Small Business segment, Corporate shared service expense, cash used in operations and cash used for capital expenditures, and GAAP net income per diluted share and non-GAAP net income per diluted share. Our expectations and beliefs regarding these matters may not materialize, and actual results in future periods are subject to risks and uncertainties that could cause actual results to differ materially from those projected. These risks include those set forth in our filings with the Securities and Exchange Commission, including our latest Form 10-Q and 10-K. The forward-looking statements in this presentation are based on information available to us as of today, and we disclaim any obligation to update any forward looking statements, except as required by law. Non-GAAP Information This presentation includes both GAAP and non-GAAP financial measures. The presentation of non-GAAP financial information is not intended to be considered in isolation or as a substitute for results prepared in accordance with GAAP. A reconciliation of the non-GAAP financial measures included in this presentation to the most directly comparable GAAP financial measures is available in the earnings release issued by eHealth, Inc. on October 22, 2020 announcing its third quarter 2020 results. Management uses both GAAP and non- GAAP information in evaluating and operating its business internally and as such has determined that it is important to provide this information to investors. 1


 
eHealth Q3 2020 Highlights Q3 2020 results reflect Q3 2020 revenue grew 35% Medicare carrier advertising strong momentum in compared to Q3 2019 revenue grew 103% year-over-year online Medicare enrollments, significant growth in Medicare 36% of Medicare major medical advertising revenue Adjusted EBITDA of -$13.3MM, applications submitted online, and an investment in compared to -$18.8MM in Q3 compared to 21% in Q3 2019(1) our telesales capacity 2019 in preparation for the AEP. Medicare estimated cost per Reaffirming Full Year Guidance: approved member decreased 2% Revenue $630-$670MM year-over-year driven by a 7% Adjusted EBITDA $140-$155MM decline in Customer Care & Enrollment cost per MA equivalent approved member (1) Represents a combination of unassisted and partially agent-assisted online enrollments. 2


 
Q3 2020 Revenue Revenue Q3 revenue growth driven by a 17% increase in approved Medicare members, a 103% growth in Revenue ($MM) Medicare carrier advertising revenue reflecting $ 94.3 carriers’ recognition of eHealth’s value proposition 35% Online marketing delivered a 125% year-over-year $ 69.9 growth in submitted MA applications and contributed to a meaningful increase in the number and percentage of major medical Medicare enrollments completed online(1) compared to Q3 ’19 Strategic partnerships including large retail pharmacies, hospitals and other affinity groups remain a substantial driver of new business, driving 89% year-over-year growth in MA submitted applications. Q3-FY19 Q3-FY20 (1) Major Medicare plans include Medicare Advantage and Medicare Supplement plans; Online % represents a combination of unassisted and partially agent-assisted online enrollments. 3


 
Q3 2020 Net Loss and Adjusted EBITDA(1) Net Loss Adjusted EBITDA Net Loss ($MM) Adjusted EBITDA ($MM) ($ 11.0) ($ 13.3) ($ 14.5) ($ 18.8) Q3-FY19 Q3-FY20 Q3-FY19 Q3-FY20 Exceeded expectations due to significant growth in Medicare enrollments (1) Adjusted EBITDA is calculated by adding stock-based compensation expense, change in fair value of earnout liability related to our acquisition of GoMedigap, depreciation and amortization, amortization of intangible assets, other income, net, and benefit from income taxes to GAAP net loss. 4


 
Q3 2020 Medicare Segment Revenue and Loss Q3 Medicare Medicare Segment Revenue Medicare Segment Loss Segment results reflect an Medicare Segment Revenue ($MM) Medicare Segment Loss ($MM) investment quarter in our telesales $ 70.4 23% capacity and $ 57.2 technology initiatives in preparation for the AEP. ($ 11.0) ($ 16.0) Q3-FY19 Q3-FY20 Q3-FY19 Q3-FY20 5


 
Q3 2020 Medicare Approved Members(1) and New Paying Members(2) Medicare approved Medicare Approved Members Medicare New Paying Members members grew 17% and new paying members grew 21% Medicare Approved Members (000s) Medicare New Paying Members (000s) in Q3 20 compared 60 59 to a year ago, driven 17% by continuing 51 21% strength in Medicare Advantage 49 Q3-FY19 Q3-FY20 Q3-FY19 Q3-FY20 (1) Approved members consist of the number of individuals on submitted applications that were approved by the relevant insurance carrier for the identified product during the period presented. Approved members may not pay for their plan and become paying members. (2) New Paying Members consist of approved members from the period presented and any periods prior to the period presented from whom we have received an initial commission payment during the period presented. 6


 
Medicare Major Medical Online Application%(1) Medicare Major Medical Online Application % Medicare Major Medical Online Application % On track to achieve 36% 37% to 40% online penetration for FY 30% 2020, compared to 24% 27% for FY 2019 21% 12% 11% Q1 Q2 Q3 FY 19 FY 20 (1) Major Medicare plans include Medicare Advantage and Medicare Supplement plans; Online % represents a combination of unassisted and partially agent-assisted online enrollments. 7


 
Q3 2020 IFP Segment Revenue and Profit IFP Segment Revenue IFP Segment Profit Individual, Family and Small Business Segment Individual, Family and Small Business Segment Revenue ($MM) Profit ($MM) $23.9 88% $18.3 $12.7 387% $3.8 Q3-FY19 Q3-FY20 Q3-FY19 Q3-FY20 (1) Q3 20 IFP segment revenue and profit include $18.2MM of net commission revenue from members approved in prior periods, compared to $7.7MM for Q3 19 8


 
Trailing Twelve Months (“TTM”) Medicare Segment Commissions Cash Collections Q3 20 TTM Medicare Segment commissions TTM Medicare Segment Commissions Cash Collections cash collections ($MM) increased by 47% $300 year-over-year +50% +49% +41% +45% +44% +46% +47% Q3 20 TTM Medicare $250 +44% +37% +33% +32% +32% +34% +37% Segment commissions $200 cash collections per MA equivalent $150 member(1) of $420 grew 12% year-over- $100 year $50 $0 Q1 19 Q2 19 Q3 19 Q4 19 Q1 20 Q2 20 Q3 20 (TTM) TTM Medicare Segment Commissions Cash Collections TTM Medicare Segment Commissions Cash Collections Y/Y % Estimated Medicare Membership Growth Y/Y % (1) MA Equivalent member is calculated as the total number of estimated Medicare Advantage and Medicare Supplement membership and 25% of the estimated Medicare Part D membership during the period presented. 9


 
Medicare Advantage Variable Cost and Cash Collection Medicare Advantage Variable Cost and Cash Collection 2015 2016 2017 2018 2019 Variable Cost First Year Cash Collected Renewal Cash Collected Until Q3 20 Receivables Outstanding as of Q3 20 • Medicare Advantage (MA) variable cost and cash collections are grouped by member cohorts based on policy effective date. • Variable cost includes variable marketing and customer care & enrollment costs allocated to the MA members. • Cash collected are commissions for MA members. For the first year, it also includes non-commission revenue allocated to the MA product. 10


 
Medicare Advantage Plan Member Turnover Trend Since Q4 2018 MA Q4 2018 Q1 2019 Q2 2019 Q3 2019 Q4 2019 Q1 2020 Q2 2020 Q3 2020 Approved Members(1) 83,376 40,741 36,576 35,171 167,073 64,898 60,477 44,999 Estimated Beginning (Paying) Membership(2) 235,269 276,357 280,763 291,171 309,180 404,694 404,262 407,243 New Paying Members(3) 62,817 49,531 36,122 33,974 116,351 86,299 57,232 44,528 Estimated Ending (Paying) Membership(4) 276,357 280,763 291,171 309,180 404,694 404,262 407,243 421,237 Medicare Advantage Plan Member Turnover(5) 21,729 45,125 25,714 15,965 20,837 86,731 54,251 30,534 Trailing Twelve Month Member Turnover(6) 95,066 89,358 102,403 108,533 107,641 149,247 177,783 192,353 Average Trailing Twelve Month Estimated Membership Plus New Paying Members(7) 262,856 276,949 296,491 316,501 348,362 389,638 425,791 457,447 Trailing Twelve Month Member Turnover Rate(8) 36% 32% 35% 34% 31% 38% 42% 42% 11


 
Medicare Advantage Plan Member Turnover Trend Since Q4 2018 (cont’d) (1) Approved members consist of the number of individuals on submitted applications that were approved by the relevant insurance carrier for the identified product during the period presented. Approved members may not pay for their plan and become paying members. (2) Estimated Beginning (Paying) Membership is the Estimated Ending Membership for the period prior to the period of estimation. Membership is estimated using the methodology described in our periodic filings with the Securities and Exchange Commission. (3) New Paying Members consist of approved members from the period presented and any periods prior to the period presented from whom we have received an initial commission payment during the period presented. (4) Estimated Ending (Paying) Membership is the number of members we estimate as of the end of the period. Membership is estimated using the methodology described in our periodic filings with the Securities and Exchange Commission. (5) Medicare Advantage Plan Member Turnover for the period is derived as follows: Estimated Beginning Membership plus New Paying Members minus Estimated Ending Membership. (6) Trailing Twelve Month Member Turnover is the sum of Medicare Advantage Plan Member Turnover for the prior twelve months. (7) Average Trailing Twelve Month Estimated Membership Plus New Paying Members is the sum of (i) trailing twelve month Estimated Beginning Membership, plus (ii) New Paying Members for the trailing twelve month, divided by 4. (8) Trailing Twelve Month Member Turnover Rate is Trailing Twelve Month Turnover divided by Average Trailing Twelve Month Estimated Membership Plus New Paying Members. 12