ehth-20200630
FALSE2020Q20001333493--12-3100013334932020-01-012020-06-30xbrli:shares00013334932020-07-31iso4217:USD00013334932020-06-3000013334932019-12-310001333493ehth:CommissionMember2020-04-012020-06-300001333493ehth:CommissionMember2019-04-012019-06-300001333493ehth:CommissionMember2020-01-012020-06-300001333493ehth:CommissionMember2019-01-012019-06-300001333493us-gaap:ProductAndServiceOtherMember2020-04-012020-06-300001333493us-gaap:ProductAndServiceOtherMember2019-04-012019-06-300001333493us-gaap:ProductAndServiceOtherMember2020-01-012020-06-300001333493us-gaap:ProductAndServiceOtherMember2019-01-012019-06-3000013334932020-04-012020-06-3000013334932019-04-012019-06-3000013334932019-01-012019-06-30iso4217:USDxbrli:shares0001333493us-gaap:CommonStockMember2020-03-310001333493us-gaap:AdditionalPaidInCapitalMember2020-03-310001333493us-gaap:TreasuryStockMember2020-03-310001333493us-gaap:RetainedEarningsMember2020-03-310001333493us-gaap:AccumulatedOtherComprehensiveIncomeMember2020-03-3100013334932020-03-310001333493us-gaap:CommonStockMember2020-04-012020-06-300001333493us-gaap:AdditionalPaidInCapitalMember2020-04-012020-06-300001333493us-gaap:TreasuryStockMember2020-04-012020-06-300001333493us-gaap:AccumulatedOtherComprehensiveIncomeMember2020-04-012020-06-300001333493us-gaap:RetainedEarningsMember2020-04-012020-06-300001333493us-gaap:CommonStockMember2020-06-300001333493us-gaap:AdditionalPaidInCapitalMember2020-06-300001333493us-gaap:TreasuryStockMember2020-06-300001333493us-gaap:RetainedEarningsMember2020-06-300001333493us-gaap:AccumulatedOtherComprehensiveIncomeMember2020-06-300001333493us-gaap:CommonStockMember2019-03-310001333493us-gaap:AdditionalPaidInCapitalMember2019-03-310001333493us-gaap:TreasuryStockMember2019-03-310001333493us-gaap:RetainedEarningsMember2019-03-310001333493us-gaap:AccumulatedOtherComprehensiveIncomeMember2019-03-3100013334932019-03-310001333493us-gaap:CommonStockMember2019-04-012019-06-300001333493us-gaap:AdditionalPaidInCapitalMember2019-04-012019-06-300001333493us-gaap:TreasuryStockMember2019-04-012019-06-300001333493us-gaap:AccumulatedOtherComprehensiveIncomeMember2019-04-012019-06-300001333493us-gaap:RetainedEarningsMember2019-04-012019-06-300001333493us-gaap:CommonStockMember2019-06-300001333493us-gaap:AdditionalPaidInCapitalMember2019-06-300001333493us-gaap:TreasuryStockMember2019-06-300001333493us-gaap:RetainedEarningsMember2019-06-300001333493us-gaap:AccumulatedOtherComprehensiveIncomeMember2019-06-3000013334932019-06-300001333493us-gaap:CommonStockMember2019-12-310001333493us-gaap:AdditionalPaidInCapitalMember2019-12-310001333493us-gaap:TreasuryStockMember2019-12-310001333493us-gaap:RetainedEarningsMember2019-12-310001333493us-gaap:AccumulatedOtherComprehensiveIncomeMember2019-12-310001333493us-gaap:AccountingStandardsUpdate201613Membersrt:CumulativeEffectPeriodOfAdoptionAdjustmentMemberus-gaap:RetainedEarningsMember2019-12-310001333493us-gaap:AccountingStandardsUpdate201613Membersrt:CumulativeEffectPeriodOfAdoptionAdjustmentMember2019-12-310001333493us-gaap:CommonStockMember2020-01-012020-06-300001333493us-gaap:AdditionalPaidInCapitalMember2020-01-012020-06-300001333493us-gaap:TreasuryStockMember2020-01-012020-06-300001333493us-gaap:AccumulatedOtherComprehensiveIncomeMember2020-01-012020-06-300001333493us-gaap:RetainedEarningsMember2020-01-012020-06-300001333493us-gaap:CommonStockMember2018-12-310001333493us-gaap:AdditionalPaidInCapitalMember2018-12-310001333493us-gaap:TreasuryStockMember2018-12-310001333493us-gaap:RetainedEarningsMember2018-12-310001333493us-gaap:AccumulatedOtherComprehensiveIncomeMember2018-12-3100013334932018-12-310001333493us-gaap:CommonStockMember2019-01-012019-06-300001333493us-gaap:AdditionalPaidInCapitalMember2019-01-012019-06-300001333493us-gaap:TreasuryStockMember2019-01-012019-06-300001333493us-gaap:AccumulatedOtherComprehensiveIncomeMember2019-01-012019-06-300001333493us-gaap:RetainedEarningsMember2019-01-012019-06-30ehth:insuranceCarrierehth:state0001333493us-gaap:AccountingStandardsUpdate201613Membersrt:CumulativeEffectPeriodOfAdoptionAdjustmentMember2020-01-010001333493srt:CumulativeEffectPeriodOfAdoptionAdjustedBalanceMemberus-gaap:AccountingStandardsUpdate201613Member2019-12-310001333493ehth:MedicareAdvantageMemberehth:MedicareMember2020-04-012020-06-300001333493ehth:MedicareAdvantageMemberehth:MedicareMember2019-04-012019-06-300001333493ehth:MedicareAdvantageMemberehth:MedicareMember2020-01-012020-06-300001333493ehth:MedicareAdvantageMemberehth:MedicareMember2019-01-012019-06-300001333493ehth:MedicareSupplementMemberehth:MedicareMember2020-04-012020-06-300001333493ehth:MedicareSupplementMemberehth:MedicareMember2019-04-012019-06-300001333493ehth:MedicareSupplementMemberehth:MedicareMember2020-01-012020-06-300001333493ehth:MedicareSupplementMemberehth:MedicareMember2019-01-012019-06-300001333493ehth:MedicareMemberehth:MedicarePartDMember2020-04-012020-06-300001333493ehth:MedicareMemberehth:MedicarePartDMember2019-04-012019-06-300001333493ehth:MedicareMemberehth:MedicarePartDMember2020-01-012020-06-300001333493ehth:MedicareMemberehth:MedicarePartDMember2019-01-012019-06-300001333493ehth:MedicareMember2020-04-012020-06-300001333493ehth:MedicareMember2019-04-012019-06-300001333493ehth:MedicareMember2020-01-012020-06-300001333493ehth:MedicareMember2019-01-012019-06-300001333493ehth:NonQualifiedHealthPlansMemberehth:IndividualandFamilyMember2020-04-012020-06-300001333493ehth:NonQualifiedHealthPlansMemberehth:IndividualandFamilyMember2019-04-012019-06-300001333493ehth:NonQualifiedHealthPlansMemberehth:IndividualandFamilyMember2020-01-012020-06-300001333493ehth:NonQualifiedHealthPlansMemberehth:IndividualandFamilyMember2019-01-012019-06-300001333493ehth:QualifiedHealthPlansMemberehth:IndividualandFamilyMember2020-04-012020-06-300001333493ehth:QualifiedHealthPlansMemberehth:IndividualandFamilyMember2019-04-012019-06-300001333493ehth:QualifiedHealthPlansMemberehth:IndividualandFamilyMember2020-01-012020-06-300001333493ehth:QualifiedHealthPlansMemberehth:IndividualandFamilyMember2019-01-012019-06-300001333493ehth:IndividualandFamilyMember2020-04-012020-06-300001333493ehth:IndividualandFamilyMember2019-04-012019-06-300001333493ehth:IndividualandFamilyMember2020-01-012020-06-300001333493ehth:IndividualandFamilyMember2019-01-012019-06-300001333493ehth:AncillariesMemberehth:ShorttermMember2020-04-012020-06-300001333493ehth:AncillariesMemberehth:ShorttermMember2019-04-012019-06-300001333493ehth:AncillariesMemberehth:ShorttermMember2020-01-012020-06-300001333493ehth:AncillariesMemberehth:ShorttermMember2019-01-012019-06-300001333493ehth:AncillariesMemberehth:DentalMember2020-04-012020-06-300001333493ehth:AncillariesMemberehth:DentalMember2019-04-012019-06-300001333493ehth:AncillariesMemberehth:DentalMember2020-01-012020-06-300001333493ehth:AncillariesMemberehth:DentalMember2019-01-012019-06-300001333493ehth:AncillariesMemberehth:VisionMember2020-04-012020-06-300001333493ehth:AncillariesMemberehth:VisionMember2019-04-012019-06-300001333493ehth:AncillariesMemberehth:VisionMember2020-01-012020-06-300001333493ehth:AncillariesMemberehth:VisionMember2019-01-012019-06-300001333493ehth:AncillariesMemberehth:OtherMember2020-04-012020-06-300001333493ehth:AncillariesMemberehth:OtherMember2019-04-012019-06-300001333493ehth:AncillariesMemberehth:OtherMember2020-01-012020-06-300001333493ehth:AncillariesMemberehth:OtherMember2019-01-012019-06-300001333493ehth:AncillariesMember2020-04-012020-06-300001333493ehth:AncillariesMember2019-04-012019-06-300001333493ehth:AncillariesMember2020-01-012020-06-300001333493ehth:AncillariesMember2019-01-012019-06-300001333493ehth:SmallBusinessMember2020-04-012020-06-300001333493ehth:SmallBusinessMember2019-04-012019-06-300001333493ehth:SmallBusinessMember2020-01-012020-06-300001333493ehth:SmallBusinessMember2019-01-012019-06-300001333493ehth:CommissionBonusMember2020-04-012020-06-300001333493ehth:CommissionBonusMember2019-04-012019-06-300001333493ehth:CommissionBonusMember2020-01-012020-06-300001333493ehth:CommissionBonusMember2019-01-012019-06-30xbrli:pure0001333493us-gaap:ProductConcentrationRiskMemberus-gaap:RevenueFromContractWithCustomerMemberehth:MedicareMember2020-01-012020-06-300001333493us-gaap:ProductConcentrationRiskMemberus-gaap:RevenueFromContractWithCustomerMemberehth:MedicareMember2019-01-012019-06-300001333493ehth:MedicareAdvantageMembersrt:MaximumMemberehth:MedicareMember2020-01-012020-06-300001333493srt:MinimumMemberehth:IndividualandFamilyMember2020-01-012020-06-300001333493srt:MaximumMemberehth:IndividualandFamilyMember2020-01-012020-06-300001333493ehth:AncillariesMemberehth:OtherMembersrt:MinimumMember2020-01-012020-06-300001333493ehth:AncillariesMembersrt:MaximumMemberehth:OtherMember2020-01-012020-06-300001333493ehth:CommissionMembersApprovedInPriorPeriodsMember2020-04-012020-06-300001333493ehth:CommissionMembersApprovedInPriorPeriodsMember2019-04-012019-06-300001333493ehth:CommissionMembersApprovedInPriorPeriodsMember2020-01-012020-06-300001333493ehth:CommissionMembersApprovedInPriorPeriodsMember2019-01-012019-06-300001333493ehth:CommissionMembersApprovedDuringCurrentPeriodMemberehth:MedicareSegmentMember2020-04-012020-06-300001333493ehth:CommissionMembersApprovedDuringCurrentPeriodMemberehth:MedicareSegmentMember2019-04-012019-06-300001333493ehth:CommissionMembersApprovedDuringCurrentPeriodMemberehth:MedicareSegmentMember2020-01-012020-06-300001333493ehth:CommissionMembersApprovedDuringCurrentPeriodMemberehth:MedicareSegmentMember2019-01-012019-06-300001333493ehth:MedicareSegmentMemberehth:CommissionMembersApprovedInPriorPeriodsMember2020-04-012020-06-300001333493ehth:MedicareSegmentMemberehth:CommissionMembersApprovedInPriorPeriodsMember2019-04-012019-06-300001333493ehth:MedicareSegmentMemberehth:CommissionMembersApprovedInPriorPeriodsMember2020-01-012020-06-300001333493ehth:MedicareSegmentMemberehth:CommissionMembersApprovedInPriorPeriodsMember2019-01-012019-06-300001333493ehth:MedicareSegmentMemberehth:CommissionMember2020-04-012020-06-300001333493ehth:MedicareSegmentMemberehth:CommissionMember2019-04-012019-06-300001333493ehth:MedicareSegmentMemberehth:CommissionMember2020-01-012020-06-300001333493ehth:MedicareSegmentMemberehth:CommissionMember2019-01-012019-06-300001333493ehth:CommissionMembersApprovedDuringCurrentPeriodMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2020-04-012020-06-300001333493ehth:CommissionMembersApprovedDuringCurrentPeriodMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2019-04-012019-06-300001333493ehth:CommissionMembersApprovedDuringCurrentPeriodMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2020-01-012020-06-300001333493ehth:CommissionMembersApprovedDuringCurrentPeriodMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2019-01-012019-06-300001333493ehth:IndividualFamilyAndSmallBusinessSegmentsMemberehth:CommissionMembersApprovedInPriorPeriodsMember2020-04-012020-06-300001333493ehth:IndividualFamilyAndSmallBusinessSegmentsMemberehth:CommissionMembersApprovedInPriorPeriodsMember2019-04-012019-06-300001333493ehth:IndividualFamilyAndSmallBusinessSegmentsMemberehth:CommissionMembersApprovedInPriorPeriodsMember2020-01-012020-06-300001333493ehth:IndividualFamilyAndSmallBusinessSegmentsMemberehth:CommissionMembersApprovedInPriorPeriodsMember2019-01-012019-06-300001333493ehth:CommissionMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2020-04-012020-06-300001333493ehth:CommissionMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2019-04-012019-06-300001333493ehth:CommissionMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2020-01-012020-06-300001333493ehth:CommissionMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2019-01-012019-06-300001333493ehth:MedicareSegmentMember2019-12-310001333493ehth:IndividualFamilyAndSmallBusinessSegmentsMember2019-12-310001333493ehth:CommissionMembersApprovedDuringCurrentPeriodMember2020-01-012020-06-300001333493ehth:MedicareSegmentMember2020-01-012020-06-300001333493ehth:IndividualFamilyAndSmallBusinessSegmentsMember2020-01-012020-06-300001333493ehth:MedicareSegmentMember2020-06-300001333493ehth:IndividualFamilyAndSmallBusinessSegmentsMember2020-06-300001333493ehth:MedicareSegmentMember2018-12-310001333493ehth:IndividualFamilyAndSmallBusinessSegmentsMember2018-12-310001333493ehth:CommissionMembersApprovedDuringCurrentPeriodMember2019-01-012019-06-300001333493ehth:MedicareSegmentMember2019-01-012019-06-300001333493ehth:IndividualFamilyAndSmallBusinessSegmentsMember2019-01-012019-06-300001333493ehth:MedicareSegmentMember2019-06-300001333493ehth:IndividualFamilyAndSmallBusinessSegmentsMember2019-06-300001333493us-gaap:AccountingStandardsUpdate201602Membersrt:CumulativeEffectPeriodOfAdoptionAdjustmentMember2019-12-310001333493country:CN2020-06-300001333493us-gaap:AccountsReceivableMemberus-gaap:CustomerConcentrationRiskMemberehth:UnitedhealthcareMember2020-01-012020-06-300001333493us-gaap:AccountsReceivableMemberus-gaap:CustomerConcentrationRiskMemberehth:UnitedhealthcareMember2019-01-012019-12-310001333493us-gaap:AccountsReceivableMemberehth:HumanaMemberus-gaap:CustomerConcentrationRiskMember2020-01-012020-06-300001333493us-gaap:AccountsReceivableMemberehth:HumanaMemberus-gaap:CustomerConcentrationRiskMember2019-01-012019-12-310001333493us-gaap:AccountsReceivableMemberus-gaap:CustomerConcentrationRiskMemberehth:AetnaMember2020-01-012020-06-300001333493us-gaap:AccountsReceivableMemberus-gaap:CustomerConcentrationRiskMemberehth:AetnaMember2019-01-012019-12-310001333493us-gaap:CarryingReportedAmountFairValueDisclosureMemberus-gaap:MoneyMarketFundsMemberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:MoneyMarketFundsMemberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:FairValueInputsLevel1Member2020-06-300001333493us-gaap:FairValueInputsLevel2Memberus-gaap:MoneyMarketFundsMemberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:FairValueInputsLevel3Memberus-gaap:MoneyMarketFundsMemberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:MoneyMarketFundsMemberus-gaap:EstimateOfFairValueFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:CommercialPaperMemberus-gaap:CarryingReportedAmountFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:CommercialPaperMemberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:FairValueInputsLevel1Member2020-06-300001333493us-gaap:CommercialPaperMemberus-gaap:FairValueInputsLevel2Memberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:CommercialPaperMemberus-gaap:FairValueInputsLevel3Memberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:CommercialPaperMemberus-gaap:EstimateOfFairValueFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:CarryingReportedAmountFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:USGovernmentAgenciesDebtSecuritiesMember2020-06-300001333493us-gaap:FairValueMeasurementsRecurringMemberus-gaap:FairValueInputsLevel1Memberus-gaap:USGovernmentAgenciesDebtSecuritiesMember2020-06-300001333493us-gaap:FairValueInputsLevel2Memberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:USGovernmentAgenciesDebtSecuritiesMember2020-06-300001333493us-gaap:FairValueInputsLevel3Memberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:USGovernmentAgenciesDebtSecuritiesMember2020-06-300001333493us-gaap:EstimateOfFairValueFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:USGovernmentAgenciesDebtSecuritiesMember2020-06-300001333493us-gaap:CommercialPaperMemberus-gaap:CarryingReportedAmountFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:CommercialPaperMemberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:FairValueInputsLevel1Member2020-06-300001333493us-gaap:CommercialPaperMemberus-gaap:FairValueInputsLevel2Memberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:CommercialPaperMemberus-gaap:FairValueInputsLevel3Memberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:CommercialPaperMemberus-gaap:EstimateOfFairValueFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:CarryingReportedAmountFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:USGovernmentAgenciesDebtSecuritiesMember2020-06-300001333493us-gaap:FairValueMeasurementsRecurringMemberus-gaap:USGovernmentAgenciesDebtSecuritiesMemberus-gaap:FairValueInputsLevel1Member2020-06-300001333493us-gaap:FairValueInputsLevel2Memberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:USGovernmentAgenciesDebtSecuritiesMember2020-06-300001333493us-gaap:FairValueInputsLevel3Memberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:USGovernmentAgenciesDebtSecuritiesMember2020-06-300001333493us-gaap:EstimateOfFairValueFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:USGovernmentAgenciesDebtSecuritiesMember2020-06-300001333493us-gaap:CarryingReportedAmountFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:FairValueMeasurementsRecurringMemberus-gaap:FairValueInputsLevel1Member2020-06-300001333493us-gaap:FairValueInputsLevel2Memberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:FairValueInputsLevel3Memberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:EstimateOfFairValueFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMember2020-06-300001333493us-gaap:CarryingReportedAmountFairValueDisclosureMemberus-gaap:MoneyMarketFundsMemberus-gaap:FairValueMeasurementsRecurringMember2019-12-310001333493us-gaap:MoneyMarketFundsMemberus-gaap:FairValueMeasurementsRecurringMemberus-gaap:FairValueInputsLevel1Member2019-12-310001333493us-gaap:FairValueInputsLevel2Memberus-gaap:MoneyMarketFundsMemberus-gaap:FairValueMeasurementsRecurringMember2019-12-310001333493us-gaap:FairValueInputsLevel3Memberus-gaap:MoneyMarketFundsMemberus-gaap:FairValueMeasurementsRecurringMember2019-12-310001333493us-gaap:MoneyMarketFundsMemberus-gaap:EstimateOfFairValueFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMember2019-12-310001333493us-gaap:CarryingReportedAmountFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMember2019-12-310001333493us-gaap:FairValueMeasurementsRecurringMemberus-gaap:FairValueInputsLevel1Member2019-12-310001333493us-gaap:FairValueInputsLevel2Memberus-gaap:FairValueMeasurementsRecurringMember2019-12-310001333493us-gaap:FairValueInputsLevel3Memberus-gaap:FairValueMeasurementsRecurringMember2019-12-310001333493us-gaap:EstimateOfFairValueFairValueDisclosureMemberus-gaap:FairValueMeasurementsRecurringMember2019-12-310001333493us-gaap:MoneyMarketFundsMember2020-06-300001333493us-gaap:CommercialPaperMember2020-06-300001333493us-gaap:USGovernmentAgenciesDebtSecuritiesMember2020-06-300001333493us-gaap:CommercialPaperMember2020-06-300001333493us-gaap:USGovernmentAgenciesDebtSecuritiesMember2020-06-30ehth:securities0001333493ehth:ContingentConsiderationMember2019-12-310001333493ehth:ContingentConsiderationMember2020-01-012020-06-300001333493ehth:ContingentConsiderationMember2020-06-300001333493ehth:GoMedigapMember2019-02-012019-02-280001333493ehth:GoMedigapMember2019-02-280001333493ehth:GoMedigapMember2020-01-012020-01-310001333493ehth:GoMedigapMember2020-01-3100013334932020-03-012020-03-310001333493us-gaap:OverAllotmentOptionMember2020-03-012020-03-310001333493ehth:PreviousRepurchaseProgramsMember2020-01-012020-06-300001333493us-gaap:EmployeeStockOptionMember2020-04-012020-06-300001333493us-gaap:EmployeeStockOptionMember2019-04-012019-06-300001333493us-gaap:EmployeeStockOptionMember2020-01-012020-06-300001333493us-gaap:EmployeeStockOptionMember2019-01-012019-06-300001333493us-gaap:RestrictedStockUnitsRSUMember2020-04-012020-06-300001333493us-gaap:RestrictedStockUnitsRSUMember2019-04-012019-06-300001333493us-gaap:RestrictedStockUnitsRSUMember2020-01-012020-06-300001333493us-gaap:RestrictedStockUnitsRSUMember2019-01-012019-06-300001333493us-gaap:SellingAndMarketingExpenseMember2020-04-012020-06-300001333493us-gaap:SellingAndMarketingExpenseMember2019-04-012019-06-300001333493us-gaap:SellingAndMarketingExpenseMember2020-01-012020-06-300001333493us-gaap:SellingAndMarketingExpenseMember2019-01-012019-06-300001333493ehth:CustomerCareAndEnrollmentExpenseMember2020-04-012020-06-300001333493ehth:CustomerCareAndEnrollmentExpenseMember2019-04-012019-06-300001333493ehth:CustomerCareAndEnrollmentExpenseMember2020-01-012020-06-300001333493ehth:CustomerCareAndEnrollmentExpenseMember2019-01-012019-06-300001333493ehth:TechnologyAndContentExpenseMember2020-04-012020-06-300001333493ehth:TechnologyAndContentExpenseMember2019-04-012019-06-300001333493ehth:TechnologyAndContentExpenseMember2020-01-012020-06-300001333493ehth:TechnologyAndContentExpenseMember2019-01-012019-06-300001333493us-gaap:GeneralAndAdministrativeExpenseMember2020-04-012020-06-300001333493us-gaap:GeneralAndAdministrativeExpenseMember2019-04-012019-06-300001333493us-gaap:GeneralAndAdministrativeExpenseMember2020-01-012020-06-300001333493us-gaap:GeneralAndAdministrativeExpenseMember2019-01-012019-06-300001333493us-gaap:EmployeeStockOptionMember2020-04-012020-06-300001333493us-gaap:EmployeeStockOptionMember2019-04-012019-06-300001333493us-gaap:EmployeeStockOptionMember2020-01-012020-06-300001333493us-gaap:EmployeeStockOptionMember2019-01-012019-06-300001333493us-gaap:RestrictedStockUnitsRSUMember2020-04-012020-06-300001333493us-gaap:RestrictedStockUnitsRSUMember2019-04-012019-06-300001333493us-gaap:RestrictedStockUnitsRSUMember2020-01-012020-06-300001333493us-gaap:RestrictedStockUnitsRSUMember2019-01-012019-06-30ehth:claim00013334932020-04-082020-04-29ehth:plaintiff0001333493ehth:LeViasCompliantMember2019-07-012019-07-01ehth:segment0001333493ehth:MedicareSegmentMemberus-gaap:OperatingSegmentsMember2020-04-012020-06-300001333493ehth:MedicareSegmentMemberus-gaap:OperatingSegmentsMember2019-04-012019-06-300001333493ehth:MedicareSegmentMemberus-gaap:OperatingSegmentsMember2020-01-012020-06-300001333493ehth:MedicareSegmentMemberus-gaap:OperatingSegmentsMember2019-01-012019-06-300001333493us-gaap:OperatingSegmentsMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2020-04-012020-06-300001333493us-gaap:OperatingSegmentsMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2019-04-012019-06-300001333493us-gaap:OperatingSegmentsMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2020-01-012020-06-300001333493us-gaap:OperatingSegmentsMemberehth:IndividualFamilyAndSmallBusinessSegmentsMember2019-01-012019-06-300001333493us-gaap:OperatingSegmentsMember2020-04-012020-06-300001333493us-gaap:OperatingSegmentsMember2019-04-012019-06-300001333493us-gaap:OperatingSegmentsMember2020-01-012020-06-300001333493us-gaap:OperatingSegmentsMember2019-01-012019-06-300001333493us-gaap:CorporateNonSegmentMember2020-04-012020-06-300001333493us-gaap:CorporateNonSegmentMember2019-04-012019-06-300001333493us-gaap:CorporateNonSegmentMember2020-01-012020-06-300001333493us-gaap:CorporateNonSegmentMember2019-01-012019-06-300001333493country:US2020-06-300001333493country:US2019-12-310001333493country:CN2019-12-310001333493us-gaap:CustomerConcentrationRiskMemberehth:UnitedhealthcareMemberus-gaap:RevenueFromContractWithCustomerMember2020-04-012020-06-300001333493us-gaap:CustomerConcentrationRiskMemberehth:UnitedhealthcareMemberus-gaap:RevenueFromContractWithCustomerMember2019-04-012019-06-300001333493us-gaap:CustomerConcentrationRiskMemberehth:UnitedhealthcareMemberus-gaap:RevenueFromContractWithCustomerMember2020-01-012020-06-300001333493us-gaap:CustomerConcentrationRiskMemberehth:UnitedhealthcareMemberus-gaap:RevenueFromContractWithCustomerMember2019-01-012019-06-300001333493ehth:HumanaMemberus-gaap:CustomerConcentrationRiskMemberus-gaap:RevenueFromContractWithCustomerMember2020-04-012020-06-300001333493ehth:HumanaMemberus-gaap:CustomerConcentrationRiskMemberus-gaap:RevenueFromContractWithCustomerMember2019-04-012019-06-300001333493ehth:HumanaMemberus-gaap:CustomerConcentrationRiskMemberus-gaap:RevenueFromContractWithCustomerMember2020-01-012020-06-300001333493ehth:HumanaMemberus-gaap:CustomerConcentrationRiskMemberus-gaap:RevenueFromContractWithCustomerMember2019-01-012019-06-300001333493us-gaap:CustomerConcentrationRiskMemberus-gaap:RevenueFromContractWithCustomerMemberehth:AetnaMember2020-04-012020-06-300001333493us-gaap:CustomerConcentrationRiskMemberus-gaap:RevenueFromContractWithCustomerMemberehth:AetnaMember2019-04-012019-06-300001333493us-gaap:CustomerConcentrationRiskMemberus-gaap:RevenueFromContractWithCustomerMemberehth:AetnaMember2020-01-012020-06-300001333493us-gaap:CustomerConcentrationRiskMemberus-gaap:RevenueFromContractWithCustomerMemberehth:AetnaMember2019-01-012019-06-300001333493srt:MinimumMember2020-01-012020-06-300001333493srt:MaximumMember2020-01-012020-06-300001333493us-gaap:AccountingStandardsUpdate201602Membersrt:CumulativeEffectPeriodOfAdoptionAdjustmentMember2018-01-012018-12-31utr:sqft0001333493ehth:GoldRiverCaliforniaMember2020-01-310001333493ehth:GoldRiverCaliforniaMember2020-06-30ehth:period0001333493ehth:GoldRiverCaliforniaMember2020-01-010001333493ehth:SantaClaraCaliforniaMember2019-08-190001333493ehth:SantaClaraCaliforniaMember2019-08-180001333493ehth:SantaClaraCaliforniaMember2020-06-300001333493ehth:BuildingLeaseAmendmentMemberehth:SantaClaraCaliforniaMember2020-06-300001333493us-gaap:RevolvingCreditFacilityMember2018-09-170001333493us-gaap:LetterOfCreditMember2018-09-170001333493us-gaap:RevolvingCreditFacilityMember2019-12-200001333493ehth:EligibleCommissionsReceivablesPrecedingThreeMonthsMemberus-gaap:RevolvingCreditFacilityMember2020-01-012020-06-300001333493ehth:EligibleCommissionsReceivablesSucceedingThreeMonthsMemberus-gaap:RevolvingCreditFacilityMember2020-01-012020-06-300001333493ehth:EligibleCommissionsReceivablesSucceedingSixMonthsMemberus-gaap:RevolvingCreditFacilityMember2020-01-012020-06-300001333493us-gaap:RevolvingCreditFacilityMember2018-09-172018-09-170001333493us-gaap:RevolvingCreditFacilityMember2019-12-202019-12-200001333493ehth:CreditAgreementAmendmentMember2019-12-310001333493ehth:CreditAgreementAmendmentMemberus-gaap:RevolvingCreditFacilityMember2020-06-300001333493ehth:CreditAgreementAmendmentMemberus-gaap:RevolvingCreditFacilityMember2019-12-31



UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-Q
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended June 30, 2020
OR
 TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from to

Commission File Number: 001-33071
_____________________________________________
EHEALTH, INC.
(Exact name of registrant as specified in its charter)
_____________________________________________

Delaware
56-2357876
(State or other jurisdiction of incorporation or organization)(I.R.S Employer Identification No)

2625 AUGUSTINE DRIVE, SECOND FLOOR
SANTA CLARA, CA 95054
 (Address of principal executive offices)

(650) 584-2700
(Registrant’s telephone number, including area code)
Securities registered pursuant to Section 12(b) of the Act:
Title of each classTrading SymbolName of each exchange on which registered
Common Stock, par value $0.001 per shareEHTHThe Nasdaq Stock Market LLC

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes x No ¨
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulations S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files). Yes x No ¨
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company” and “emerging growth company” in Rule 12b-2 of the Exchange Act.
Large accelerated filer
Accelerated filer
Non-accelerated filerSmaller reporting company
Emerging growth Company
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ¨
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes No
The number of shares of the registrant’s common stock, par value $0.001 per share, outstanding as of July 31, 2020 was 25,749,916 shares.




EHEALTH, INC.
FORM 10-Q

TABLE OF CONTENTS

PART I FINANCIAL INFORMATIONPAGE
Item 1.
Item 2.
Item 3.
Item 4.
PART II 
OTHER INFORMATION
Item 1.
Item 1A.
Item 6.

1




PART I. FINANCIAL INFORMATION

ITEM 1. FINANCIAL STATEMENTS
EHEALTH, INC.
CONDENSED CONSOLIDATED BALANCE SHEETS
(in thousands)
 June 30, 2020*December 31, 2019
Assets(Unaudited)
Current assets:
Cash and cash equivalents$76,842  $23,466  
Short-term marketable securities123,158    
Accounts receivable2,724  2,332  
Contract assets – commissions receivable – current141,774  174,526  
Prepaid expenses and other current assets10,635  7,822  
Total current assets355,133  208,146  
Contract assets – commissions receivable – non-current441,012  414,696  
Property and equipment, net13,751  10,518  
Long-term marketable securities11,361    
Operating lease right-of-use assets47,497  36,621  
Restricted cash3,354  3,354  
Other assets21,865  18,004  
Intangible assets, net9,142  10,062  
Goodwill40,233  40,233  
Total assets$943,348  $741,634  
Liabilities and stockholders’ equity
Current liabilities:
Accounts payable$7,285  $24,554  
Accrued compensation and benefits21,795  29,578  
Accrued marketing expenses4,712  12,041  
Earnout liability – current  37,273  
Lease liabilities – current4,922  4,759  
Deferred revenue97  2,570  
Other current liabilities3,909  2,210  
Total current liabilities42,720  112,985  
Deferred income taxes – non-current59,244  64,130  
Lease liabilities – non-current45,784  34,305  
Other non-current liabilities3,545  3,050  
Stockholders’ equity:
Common stock37  35  
Additional paid-in capital720,976  455,159  
Treasury stock, at cost(199,998) (199,998) 
Retained earnings270,787  271,852  
Accumulated other comprehensive income253  116  
Total stockholders’ equity792,055  527,164  
Total liabilities and stockholders’ equity$943,348  $741,634  
_____________
* Reflects the impact from the adoption of ASC 326 on January 1, 2020. See Note 1Summary of Business and Significant Accounting Policies for details.

The accompanying notes are an integral part of these condensed consolidated financial statements.
2




EHEALTH, INC. 
CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (LOSS)
(in thousands, except per share amounts, unaudited)
Three Months Ended June 30, Six Months Ended June 30,
2020201920202019
Revenue:  
Commission$80,773  $60,606  $180,442  $124,833  
Other7,993  5,161  14,732  9,707  
Total revenue88,766  65,767  195,174  134,540  
Operating costs and expenses:
Cost of revenue540  449  1,678  372  
Marketing and advertising32,873  23,104  70,637  47,045  
Customer care and enrollment27,148  21,479  57,683  41,423  
Technology and content13,373  10,437  29,113  19,454  
General and administrative20,713  14,862  40,366  26,140  
Amortization of intangible assets373  547  920  1,094  
Change in fair value of earnout liability  7,200    20,506  
Total operating costs and expenses95,020  78,078  200,397  156,034  
Loss from operations(6,254) (12,311) (5,223) (21,494) 
Other income, net452  699  825  1,256  
Loss before benefit from income taxes(5,802) (11,612) (4,398) (20,238) 
Benefit from income taxes(2,432) (5,858) (4,480) (9,325) 
Net income (loss)$(3,370) $(5,754) $82  $(10,913) 
 
Net income (loss) per share:
Basic and diluted$(0.13) $(0.25) $0.00  $(0.48) 
Weighted-average number of shares used in per share amounts:
Basic26,358  23,091  25,539  22,508  
Diluted26,358  23,091  26,758  22,508  
Comprehensive income:
Net income (loss)$(3,370) $(5,754) $82  $(10,913) 
Unrealized holding gain for available for sales debt securities, net of tax143    168    
Foreign currency translation adjustment  (25) (31) 4  
Comprehensive income (loss)$(3,227) $(5,779) $219  $(10,909) 

The accompanying notes are an integral part of these condensed consolidated financial statements.
3




EHEALTH, INC.
CONDENSED CONSOLIDATED STATEMENTS OF STOCKHOLDERS’ EQUITY
(in thousands, unaudited)

Three Months Ended June 30, 2020
 Common StockAdditional Paid-in
Capital
Treasury StockRetained EarningsAccumulated Other Comprehensive IncomeTotal Stockholders’ Equity
 SharesAmountSharesAmount
Balance as of March 31, 202037,258  $37  $717,380  (11,649) $(199,998) $274,157  $110  $791,686  
Issuance of common stock in connection with equity incentive plans115  —  223  —  —  —  —  223  
Repurchase of shares to satisfy employee tax withholding obligations—  (3,785) (49) —  —  —  (3,785) 
Stock-based compensation—  —  7,158  —  —  —  —  7,158  
Other comprehensive income, net of tax—  —  —  —  —  —  143  143  
Net loss—  —  —  —  —  (3,370) —  (3,370) 
Balance as of June 30, 202037,373  $37  $720,976  (11,698) $(199,998) $270,787  $253  $792,055  

Three Months Ended June 30, 2019
 Common StockAdditional Paid-in
Capital
Treasury StockRetained EarningsAccumulated Other Comprehensive IncomeTotal Stockholders’ Equity
 SharesAmountSharesAmount
Balance as of March 31, 201934,090  $34  $445,652  (11,450) $(199,998) $199,806  $156  $445,650  
Issuance of common stock in connection with equity incentive plans177  —  888  —  —  —  888  
Repurchase of shares to satisfy employee tax withholding obligations—  —  (2,172) (32) —  —  (2,172) 
Stock-based compensation—  —  4,678  —  —  —  4,678  
Foreign currency translation adjustment, net of taxes—  —  —  —  —  (25) (25) 
Net loss—  —  —  —  —  (5,754) —  (5,754) 
Balance as of June 30, 201934,267  $34  $449,046  (11,482) $(199,998) $194,052  $131  $443,265  

The accompanying notes are an integral part of these condensed consolidated financial statements.
4




EHEALTH, INC.
CONDENSED CONSOLIDATED STATEMENTS OF STOCKHOLDERS’ EQUITY
(in thousands, unaudited)

Six Months Ended June 30, 2020
 Common StockAdditional Paid-in
Capital
Treasury StockRetained EarningsAccumulated Other Comprehensive IncomeTotal Stockholders’ Equity
 SharesAmountSharesAmount
Balance as of December 31, 201934,752  $35  $455,159  (11,616) $(199,998) $271,852  $116  $527,164  
Cumulative effect from the adoption of ASU 2016-13—  —  —  —  —  (1,147) —  (1,147) 
Issuance of common stock in connection with equity incentive plans256  —  1,314  —  —  —  —  1,314  
Repurchase of shares to satisfy employee tax withholding obligations—  —  (8,160) (82) —  —  —  (8,160) 
Shares issued in equity offering2,070  2  228,022  —  —  —  —  228,024  
Settlement of earnout liability295  —  28,521  —  —  —  —  28,521  
Stock-based compensation—  —  16,120  —  —  —  —  16,120  
Other comprehensive income, net of tax—  —  —  —  —  —  137  137  
Net income—  —  —  —  —  82  —  82  
Balance as of June 30, 202037,373  $37  $720,976  (11,698) $(199,998) $270,787  $253  $792,055  

Six Months Ended June 30, 2019
 Common StockAdditional Paid-in
Capital
Treasury StockRetained EarningsAccumulated Other Comprehensive IncomeTotal Stockholders’ Equity
 SharesAmountSharesAmount
Balance as of December 31, 201830,863  $31  $298,024  (11,426) $(199,998) $204,965  $127  $303,149  
Issuance of common stock in connection with equity incentive plans349  —  3,255  —  —  —  —  3,255  
Repurchase of shares to satisfy employee tax withholding obligations—  —  (3,452) (56) —  —  —  (3,452) 
Shares issued in equity offering2,760  3  126,048  —  —  —  —  126,051  
Settlement of earnout liability295  —  17,264  —  —  —  —  17,264  
Stock-based compensation—  —  7,907  —  —  —  —  7,907  
Foreign currency translation adjustment, net of taxes—  —  —  —  —  —  4  4  
Net loss—  —  —  —  —  (10,913) —  (10,913) 
Balance as of June 30, 201934,267  $34  $449,046  (11,482) $(199,998) $194,052  $131  $443,265  

The accompanying notes are an integral part of these condensed consolidated financial statements.
5




EHEALTH, INC.
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS 
(in thousands, unaudited)
Six Months Ended June 30,
 20202019
Operating activities:
Net income (loss)$82  $(10,913) 
Adjustments to reconcile net income (loss) to net cash provided by (used in) operating activities:
Depreciation and amortization1,681  1,388  
Amortization of internally developed software3,235  1,513  
Amortization of intangible assets920  1,094  
Stock-based compensation expense15,390  7,907  
Deferred income taxes(4,520) (9,535) 
Change in fair value of earnout liability  20,506  
Other non-cash items246  (1,048) 
Changes in operating assets and liabilities:
Accounts receivable(392) 2,543  
Contract assets – commissions receivable4,842  4,443  
Prepaid expenses and other assets(1,031) (2,696) 
Accounts payable(17,482) 147  
Accrued compensation and benefits(7,782) (5,498) 
Accrued marketing expenses(7,328) (7,342) 
Deferred revenue(2,473) (118) 
Accrued expenses and other liabilities2,214  (1,166) 
Net cash provided by (used in) operating activities(12,398) 1,225  
Investing activities:
Capitalized internal-use software and website development costs(7,609) (3,433) 
Purchases of property and equipment and other assets(4,664) (3,786) 
Purchases of marketable securities(147,546)   
Proceeds from redemption and maturities of marketable securities13,250    
Payments for security deposits  (896) 
Net cash used in investing activities(146,569) (8,115) 
Financing activities:
Proceeds from issuance of common stock, net of issuance costs228,024  126,051  
Net proceeds from exercise of common stock options1,314  3,255  
Repurchase of shares to satisfy employee tax withholding obligations(8,160) (3,452) 
Repayment of debt  (5,000) 
Acquisition-related contingent payments(8,751) (9,542) 
Principal payments in connection with leases(83) (50) 
Net cash provided by financing activities
212,344  111,262  
Effect of exchange rate changes on cash, cash equivalents and restricted cash(1) 29  
Net increase in cash, cash equivalents and restricted cash53,376  104,401  
Cash, cash equivalents and restricted cash at beginning of period26,820  13,089  
Cash, cash equivalents and restricted cash at end of period$80,196  $117,490  


 The accompanying notes are an integral part of these condensed consolidated financial statements.
6






EHEALTH, INC. 
NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
(unaudited)

Note 1Summary of Business and Significant Accounting Policies

Description of Business – eHealth, Inc. (the “Company,” “eHealth,” “we” or “us”) is a leading health insurance marketplace with a technology and service platform that provides consumer engagement, education and health insurance enrollment solutions. Our mission is to connect every person with the highest quality, most affordable health insurance and Medicare plans for their life circumstances. Our platform integrates proprietary and third-party developed educational content regarding health insurance plans with decision support tools to aid consumers in what has traditionally been a confusing and opaque health insurance purchasing process, and to help them obtain the health insurance products that meet their individual health and economic needs. Our omni-channel consumer engagement platform is designed to meet the consumer wherever they prefer to engage with us, and enables consumers to use our services online, through interactive chat, or by telephone with a licensed insurance agent. We have created a marketplace that offers consumers a broad choice of insurance products that includes thousands of Medicare Advantage, Medicare Supplement, Medicare Part D prescription drug, individual and family, small business and other ancillary health insurance products from over 180 health insurance carriers across all fifty states and the District of Columbia.

Basis of Presentation – The accompanying condensed consolidated balance sheets as of June 30, 2020 and December 31, 2019, the condensed consolidated statements of comprehensive income (loss) and stockholders’ equity for the three and six months ended June 30, 2020 and 2019, and the condensed consolidated statements of cash flows for the six months ended June 30, 2020 and 2019, respectively, are unaudited. The condensed consolidated balance sheet data as of December 31, 2019 was derived from the audited consolidated financial statements included in our Annual Report on Form 10-K for the year ended December 31, 2019, which was filed with the Securities and Exchange Commission on March 2, 2020. The accompanying financial statements and related notes should be read in conjunction with the audited consolidated financial statements and related notes included in our Annual Report on Form 10-K.

The accompanying condensed consolidated financial statements have been prepared in accordance with U.S. generally accepted accounting principles ("U.S. GAAP") for interim financial information and reflect all normal recurring adjustments that are necessary to present fairly the results for the interim periods presented. The condensed consolidated financial statements include the accounts of eHealth, Inc. and its wholly-owned subsidiaries. All intercompany accounts and transactions have been eliminated in consolidation. Certain information and disclosures normally included in financial statements prepared in accordance with U.S. GAAP have been condensed or omitted in accordance with those rules and regulations. Certain reclassifications might be made to conform with the current presentation. However, the Company believes that the disclosures made are adequate to make the information not misleading.

The unaudited condensed consolidated financial statements have been prepared on the same basis as the audited consolidated financial statements in our Annual Report on Form 10-K for the year ended December 31, 2019 and include all adjustments necessary for the fair presentation of our financial position as of June 30, 2020 and December 31, 2019, and our results of operations for the periods presented. Our financial position as of June 30, 2020, results of operations for the three and six months ended June 30, 2020, and cash flows for the six months ended June 30, 2020 were not materially impacted by the COVID-19 pandemic but the Company is continuously assessing the evolving situation related to the pandemic. The results for the three and six months ended June 30, 2020 are not necessarily indicative of the results to be expected for any subsequent period or for the year ending December 31, 2020 and therefore should not be relied upon as an indicator of future results.

Significant Accounting Polices, Estimates and Judgements – The preparation of condensed consolidated financial statements and related disclosures in conformity with U.S. GAAP requires management to make estimates, judgments and assumptions that affect the amounts reported and disclosed in the condensed consolidated financial statements and accompanying notes. On an ongoing basis, we evaluate our estimates, including those related to, but not limited to, the commissions we expect to collect for each approved member cohort, allowance for credit loss, the useful lives of intangible assets, fair value of investments, recoverability of intangible assets, valuation allowance for deferred income taxes, provision (benefit) for income taxes and the assumptions used in determining stock-based compensation. We base our estimates of the carrying value of certain assets and liabilities on historical experience and on various other assumptions that we believe to be reasonable. Actual results may differ from these estimates.

7






EHEALTH, INC. 
NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
(unaudited)
With the exception of the change for the accounting of credit losses as a result of the adoption of Accounting Standard Updates (“ASU”) No. 2016-13, Financial InstrumentsCredit Losses discussed below, there have been no material changes to our significant accounting policies discussed in our Annual Report on Form 10-K for the year ended December 31, 2019.

Seasonality – Open enrollment periods drive the seasonality of our business. A greater number of our Medicare-related health insurance plans are sold in our fourth quarter during the Medicare annual enrollment period when Medicare-eligible individuals are permitted to change their Medicare Advantage, Medicare Supplement, and Medicare Part D prescription drug coverage for the following year. As a result, our Medicare plan-related commission revenue is highest in our fourth quarter. Any changes or additional enrollment periods may change the seasonality of our business. For instance, due to the recent reintroduction of the Medicare Advantage open enrollment period that takes place in the first quarter of the year, our first quarter is generally the second-highest revenue generating quarter.

The majority of our major medical individual and family health insurance plans are sold in the fourth quarter during the annual open enrollment period under the federal Patient Protection and Affordable Care Act and related amendments in the Health Care and Education Reconciliation Act. Individuals and families generally are not able to purchase major medical individual and family health insurance outside of the open enrollment period, unless they qualify for a special enrollment period as a result of certain qualifying events, such as losing employer-sponsored health insurance or moving to another state.

Recently Adopted Accounting Pronouncement

Financial Instruments – Credit Losses (Topic 326) – In June 2016, the Financial Accounting Standards Board (“FASB”) issued ASU No. 2016-13, Financial InstrumentsCredit Losses (Topic 326), that requires companies to present certain financial assets net of the amount expected to be collected. The guidance requires the measurement of expected credit losses to be based on relevant information from past events, including historical experiences, current conditions and reasonable and supportable forecasts that affect collectability. Contract assets – commissions receivable were the Company's only financial assets that were materially impacted by this guidance.

We adopted ASU 2016-13 using a modified retrospective transition method on January 1, 2020 for all financial assets measured at amortized cost. Results for periods after January 1, 2020 are presented under ASU 2016-13 while prior period amounts continue to be reported under the previous accounting standards. We recorded a $1.1 million decrease, net of income taxes, to the retained earnings as of January 1, 2020 for the cumulative effect of adopting ASU 2016-13. See Note 3Supplemental Financial Statement Information for further discussion on credit losses.

The impacts from the adoption are summarized as follows (in thousands):

Balance Sheet Impact:December 31, 2019Transition AdjustmentsJanuary 1, 2020
Contract assets – commissions receivable – current$174,526  $(71) $174,455  
Contract assets – commissions receivable – non-current$414,696  $(1,442) $